by krghospitality

Bar, Pub, Lounge, Nightclub, & Mico-Brewery Concepts

From Idea Stage to Grand Opening; KRG Can Be There!

Bars & Lounges

KRG Hospitality Inc. offers precision solutions that focus on creative hospitality, event planning, and innovative beverage programs found within the bar, micro-brewery, lounge, and nightclub space.

Similar to our restaurant & cafe solutions, KRG Hospitality provides bars, lounges, and clubs with start-to-finish solutions from initial idea stage all the way through to grand opening day (and beyond).

The difference is that we also provide you with a dedicated master mixologist who will immediately increase your profits by not only designing your bar, but developing your beverage program – including one-of-a-kind cocktail menus not seen anywhere else!

Our Master Mixologist then trains your bartenders to think like mixologists and to approach their ‘jobs’ like careers. They will learn to always deliver memorable guest experiences through the offering of premium beers, wines, and cocktails with both speed and consistency; the key ingredients to a successful bar.

Our unique impact doesn’t stop there; KRG Hospitality also provides experts in bar & nightclub management, bar & nightclub promotions, interior design, event planning, sound & video engineering, and so much more!

This first phase, whether you’re just starting, looking to grow, or looking to re-brand, will develop or enhance 5 unique characteristics needed to survive in this cut-throat industry; Scalability, Sustainability, Profitability, Consistency, and Memorable Experiences.

Discovery Session

A meeting that is completed in-person or through video chat, we will complete an in-depth discussion around your vision, F&B menus, entertainment plan, service plan, budgets, financial goals, ideal location(s), and much more.

Project Feasibility Study 

This study will determine the viability of a hyper-local market and its demographics, competition, and growth potential, the technical viability of starting this bar, lounge, or nightclub (labor dynamics, food & beverage logistics, cost per square footage etc), the business viability based on an industry & ownership assessment, and the financial viability of project in this area; based on size of venue and your budget.

Concept Development & Testing

The scope of your project, the brand requirements, and the culture statement you need to adhere too, plus the initial breakdown of architectural design, kitchen, bar, & stage production w/ listing of potential equipment, your menu design attributes, and complete entertainment plan. This will often shape the idea and ‘concept’ into a tangible form with character, heart, and soul; giving your bar – a visual personality. Using these results, KRG Hospitality will also complete the initial scaled drawing to test your concepts overall layout viability. 

Strategic Business Plans

The action plan that elaborates on the feasibility study and concept development plan while delivering on overall operations, marketing, advertising, start-up milestones, and financial benchmarks. This document features in-depth analysis, competitive landscapes, team development strategies, licensing & permits, industry reports, and numerous financial statements including an enhanced foot traffic analysis plus three year financial projection broken down by month, a week-by-week mock labor schedule based on your size of venue, a sensitivity analysis, and much more.

Follow-Up Strategy Sessions

Between each plan we will review the current development (via phone or video chat) to ensure all parties are satisfied with the plans to date. When the business plan is complete, we will hold another session that will recap and review all studies & plans either in-person or via video chat while discussing the next steps for your project. At this time, all documents will be handed over to you – prepared not only for yourself; but for banks, investors, and/or property management.

Assist in Location Selection

Working closely with local real estate agents, KRG Hospitality will assist in determining the best fit for your concept from a bar, lounge, and nightclub operations and market feasibility point-of-view. Our team will visit, evaluate, and compare the top three choices while adjusting start-up costs and financial projections for each potential location to determine the most optimal site for your concept.

Designers & Contractors

KRG Hospitality will lead in sourcing local engineers, designers, and general contractors etc. from our growing network. From there, our team will assist in additional background checks, negotiating fees, and payment terms with these vendors based on your budget. We will then oversee communication with the hired teams during the entire renovation or build-out stage over the course of the project while effectively organizing the remaining notes below to ensure all items line-up accordingly for opening day!

Kitchen + Bar, Stage + Floor Layouts

Understanding the concept, menu, entertainment, and style of service through the developed concept development plan – KRG Hospitality will consult on the design for your space with optimal productivity, staff/guest movement, ergonomics, guest experiences, and financial sustainability kept in mind, using the tested conceptual drawing as a guideline. This is in collaboration with architects, engineers, & designers to finalize the site for permits, licensing, and construction related jobs scopes.

Permits & Licensing

KRG Hospitality will assist / guide you towards the appropriate channels for business licensing, liquor licensing, and obtaining permits for occupancy. This is in correlation with documents from engineers, designers, and contractors.

Equipment Sourcing

Understanding kitchen, bar, stage, and floor elements, our team will work with equipment suppliers to source the best equipment, small-wares, lighting, sound, and hood systems etc. while listing out utility requirements, overall measurements, and further specs for all associated trades involved in the project. We can also work with financial partners to lease all or a portion of your equipment needs to reduce your start-up capital.

Technology Sourcing

From the correct choice of POS (Point-of-Sale) to digital/online ordering, television strategies, sound & video engineering, team communication, staff scheduling, inventory management, security systems, and more – our team will work with local suppliers and industry leaders to provide you with the technology you need that will assist you in your operations and guest experience strategies.

Food & Beverage Concept

Our culinary & bar experts will first develop a large number of “paper” concepts covering your variety of day parts where each item will have a menu visual and a descriptor as it relates to your overall concept.

Food & Beverage Recipe

Based on narrowed down choices from the conceptual step, our culinary & bar experts will create a recipe that will be expanded to include menu layout, formal recipe spec; weights, measures, cooking/prep method, equipment needs, reference photograph, and the first draft of your operations binder.

Food & Beverage Testing

Our culinary & bar experts will then finalize any revisions to the recipes with each item cooked in a test kitchen or prepared at a bar and presented to client (or focus group) in addition to providing you with final cost-out reports.

Advanced Beverage Program

Further to the development of cocktails, our Master Mixologist will ensure your beverage program is thoroughly thought out, by understanding labor dynamics, bar size, bar movement, strategic day-parts, pairings, ice programs, sustainability, and so much more!

Supply Chain Management

Working closely with numerous suppliers, KRG Hospitality will assist in the correct choice of food & beverage suppliers to meet short-term and long-term demand, pricing strategies, & quality assurance standards for optimum guest safety.

Menu Designs

Using years of expertise, our team will design your late-night, dinner, lunch, breakfast, and drink menus etc. with proper engineering to drive sales & profits while coinciding with the rest of your graphic design elements to ensure consistency in your story and brand messaging.

Photo & Video Sessions

With a creative eye – our photography, videography, & branding experts will complete a photo/video shoot of your food, beverage, entertainment, and location to provide you with content for your website, social media, and other marketing needs.

Unique Identity Creation

We believe in the power of brand — to shift mindsets, create markets, inspire innovation, and unleash movements. Working with our in-house graphic / brand experts we will develop effective story-telling and value, vision, mission, & culture statements.

From there, KRG will then develop up-to three logo concepts and after approval, deliver the final design in the appropriate formats with a complete branding kit of fonts, color codes, and product placement samples to send to signage and print companies.

We can also create your online & offline flyers, post cards, business cards, display posters, and ocial media imaging etc. as part of your start-up or rebrand marketing and brand activation plan.

Interior Design Consultations

Working with interior designers – we will highlight interior & exterior design elements that will help tell the story, inspire innovation, and unleash movements in terms of color choices, material choices, table choices, chair choices, lighting choices, and logo placements for your bar concept.

Table-Ware & Glass-Ware Decisions

Similar to interior design consultations, our team will help determine the best choice of plating & glassware for your bar concept while keeping menu elements, sustainability, and brand messaging in mind. We will then help cost out and source these concept specific needs.

Website & Online Development

KRG will register, setup, and creatively design a responsive and mobile friendly website with menu, event tickets, photos, maps, and strategically written content for SEO purposes and website analytics. Our team will also setup your social media channels, search engine pages (Google & Trip Advisor etc) and train you on how to effectively use and update these channels.

In-Depth Marketing Plans

In-depth development of budgets, strategies, competitors, and campaigns with target market segment in mind – for the first six months of operations, including media launch strategy of your concept to the public. This marketing plan will also highlight effective strategies to drive awareness, an increase in revenue-per-customer, and repeat business opportunities.

Brand Activation Strategies

The art of driving consumer action through brand interaction & guest experiences. In simple terms, the key aim of these campaigns is to get your guests to ‘act’ and have a memorable experience about your brand. KRG Hospitality will develop these strategies in terms of brand messaging, experiential marketing, and four-walls marketing and will train your team on how to properly execute.

HR System Development

The team at KRG Hospitality will develop a detailed staff organization plan with all noted positions, job scopes, and pay scales in addition to setting up templates for job offer sheets, application forms, tax forms, staff performance reviews and policies such as sexual harassment, uniforms, tip-outs, and much more.

Team Recruitment/On-Boarding

Our team will lead the on-boarding of your management team (general manager, kitchen manager, bar manager etc) and then coach them on and oversee the hiring for the remainder of your team.

Bartender / Mixology Training

KRG Hospitality believes in the fundamentals of hands-on experience when it comes to both training and learning so your team will spend most of the time behind the bar making drinks while learning from the best! From ‘Bar 101’ on the evolution of the craft cocktail to ‘Bar 102’ on becoming an inspired mixologist and ‘Expert Designation Training’ on specific spirits – our bar training programs will immediately differentiate you from your competition!

Training & Personal Development Systems

Our team will design your ‘training program’ and lead your orientation shift; discussing food & beverage safety, the implementation of policies, and assist in your first team building exercises. From there – we will work with your management team in the kitchen, bar, and/or service team for at least 1-2 weeks, preparing them for the soft opening & launch day.

Standard Operating Procedures

The team at KRG Hospitality will assist in creating templates for opening & closing procedures, line cook setup, back bar setup, entertainment programming, health & safety training sheets, financial tracking control sheets, staff manuals, and day-to-day standard operating procedures including equipment training sign-offs, temperature check-logs, quality assurance trackers, and much more.

Soft Opening Management

Our team will monitor the development and implementation of systems during a highly suggested ‘soft opening’ week (or two weeks) – we will monitor food & beverage production times, service levels, staff flow, and consistency of both dishes & drinks being served to guests.

Interested in learning about business opportunities with KRG Hospitality? If you’re an owner or ownership group that is seeking a team to oversee your bar, lounge, or nightclub property, our experienced team can manage the following for you, acting as your dedicated ‘head office’:

 

  • Marketing & Advertising
  • Leadership & Culture Management
  • Menu Design & Engineering
  • Team Training Initiatives
  • Brand Development & Direction
  • Overall Cost Control Systems
  • Accounting & Bookkeeping
  • And More

For a fee structure that is lower than a traditional ‘franchise fee’, KRG Hospitality can help your brand navigate the challenges of this industry and position your brand for long-term success. Let’s get started with a complimentary strategy session.

Bars, lounges, and nightclubs need the right vision and the right trusted advisor (or coach) to point out their potential opportunities. KRG Hospitality’s ‘THRIVE-On Demand’ coaching program teaches an operator to harness sustainable results in leadership, marketing, staffing retention (culture management), menu development, sales (profit) management, and so much more.

 

Our unique program will guide you through the basis of consistent coaching and mentoring to achieve desired results leading to the foundations of accountability.

 

With a team of Executively trained coaches, THRIVE-ON Demand offers personalized coaching and customized analysis accompanied with SMART accountability goals – delivered each and every month. This is NOT cookie cutter content sent to you each month! This is customized content, real person-to-person live or via phone/video chats, and on-demand advice for you and your brand.

Starting with an on-site 3 day assessment; your dedicated consultant will review your day-to-day practices, menu strategies, entertainment strategies, sales mix analysis, marketing plans, labor analysis, financials, and more to determine the correct course of action.

 

In fact, there are over 50 ‘touch-points’ your consultant will review and analyze at your bar, lounge, or nightclub.

 

From there, your KRG Hospitality consultant will develop a 12 month strategy plan, coaching plan, and dashboard consisting of SMART benchmarks that will drive both short-term and long-term success!

Within a total of 7 days – your action plan will be ready!

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Message Jennifer Radkey

Vice President & Director of Client Relations

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