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Seemingly Simple: The French Fry

Seemingly Simple: The French Fry

by David Klemt

French fries and sandwiches in baskets

We celebrate the humble French fryat once a living legend and deceptively simple sideon Thursday, July 13, National French Fry Day.

Now, I know I tend to dive into the history, disputed or not, of a given item when a holiday comes around. However, that’s not the point of this article.

Of course, I could easily point out that this iconic item’s origins aren’t settled history. That Belgium claims ownership as of 1680. Or that Chile may have beaten Belgium by 61 years. And that France gets credit because the recipe for “modern” French fries appear in the cookbook La Cuisinière Républicaine from 1775. I’m not even going to get into the debacle that was 2003’s Freedom Fries…

Again, that’s not the point. Whether you call them French fried potatoes, French fries, fries, pomme frites, or chips, they’ve been around for anywhere from 400-plus to almost 250 years in some form.

And still they manage to confound many a cook.

We’ve all gotten an order of flaccid, cold, mushy or otherwise cheerless chips. And we’ve all managed to muscle down at least a handful of those dismal, forlorn fries, each soggy bite driving us deeper into despair.

Okay, that may be the tiniest bit dramatic. My point is, French fries are deceptively simple to get just right. And a subpar fry canlet’s face it, will—ruin a guest’s perception of a restaurant. They may return, but they’ll be apprehensive.

Fry Infatuation

If you thought maybe I’d try to create a portmanteau like “infrytuation,” I did think about it. But that would be far too silly, even for me. I wouldn’t even type such a thing out loud.

Anyway, we may not know the origin of fries or chips for a fact. But we do know that for the most part, people love a fry. Those who don’t, well, they’re not to be trusted. Should you come across such a person, grab a handful of friesor the entire basketand run away. You don’t need that kind of negativity in your life.

But why? Why do we love a fry?

Perhaps it’s the versatility. They complete many a limited-service restaurant or QSR meal. At this point, the “bag fry” is almost its own varietal.

They’re at home at a dive or neighborhood bar. But they’ll also step up and accompany a steak at a French bistro or steakhouse. Fish house, shack or upscale seafood restaurant? Pleasefish and chips are a power couple comfortable in any environment.

Speaking of versatility, chips are also happy to indulge a chef or cook’s most debaucherous thoughts. A vessel to carry short rib, cheeses, and an array of seasonings? They’re down.

Of course, it’s likely that fry popularity comes down to comfort. A hit of salt, fat, heat, crispness, and creaminess? That’s at the bare minimum. Toss on some parmesan or pecorino romano and that hit of dopamine doubles, at least.

Chip Tips

One professional, personality, and purveyor who knows his way around a French fry is Chef Brian Duffy.

Indeed, he takes fries seriously. So seriously, in fact, that he has promoted Lamb Weston for several years. For the unfamiliar, America-based Lamb Weston is on of the biggest producers of French fries in the world.

One of their products, the Extra Crispy series of fries, retains crispness for 30 minutes.

Chef Duffy also understands the importance of fries. They can, as stated above, make or break a guest’s visit.

Additionally, as you can see in the Instagram post below, Chef Duffy certainly sees the humble fry as a blank canvas for experimentation.

 

View this post on Instagram

 

A post shared by Chef Brian Duffy (@chefbriduff)

Given his strongly held views on fries, I reached out for his thoughts. And, of course, Chef Duffy didn’t disappoint. If you want to master your fries, take the Duffified approach.

Make sure you’re following Chef on Instagram, Facebook, Twitter, and Pinterest. From knife skills to thoughts on seasonings and techniques, you’ll gain helpful culinary insights. Oh, and he’s funny, too.

Duffified Fries

Elevate your French fries. Realize that they’re not “just” a side dish and therefore an afterthought.

For many brands, their fry is a calling card. That “card” can either tempt people through your doors or warn them to stay away.

Are they seasoned well?

Fries are seasoned perfectly when seasoned within 3-5 seconds of being removed from the fryer. Create a fry seasoning that has a good salt-to-seasoning ratio. My Fry base is 1 cup sea salt, 1/8 cup fresh ground black pepper, 1/2 cup onion powder, 1/4 cup garlic powder, 1/8 cup dark chili powder.

Are they crispy?

A good quality fry holds its crispiness for 10 to 15 minutes, unless it’s designed with a coating like a Crispy on Deliveryfry from Lamb Weston that can stay crispy for up to 30 minutes. There’s nothing worse that taking that first bite and having a cold, soggy fry.

Are they hot?

A hot fry has a creaminess in the center that enhances the ultimate experience of the fry. Having that crispy exterior and creamy interior ensures a perfect fry!

Hand-cut fries.

Let’s be real: They’re amazing within the first few minutes. But anything longer than that is a soggy fry, rarely cooked perfectly due to the labor involved and the variations between the type of potato, the time of the year, and the starch to sugar content. It’s just a super inconsistent product unless it’s a huge focus for your concept. I’d stay away.

What are your sauces?

Just ketchup? Just ranch? Make up a few new dipping sauces that will assist you in creating a fry program that isn’t just as a side. Three different fry cuts and three different sauces are now a $14 appetizer that will make people happy.

Choose a fry or a fry program that matches your concept!

Is it a wedge, a concertina, a waffle, a dipper or a steak…? Choose wisely because the wrong fry can take your menu from great to, “Well, that sucked.”

Takeaway

Speaking of featuring fries as a premium appetizer that justifies a premium price, Chef Duffy has a couple of ideas.

One, a fry board. We’ve seen cheese boards, meat boards, pretzel boards… Why not fries?

Sift through Instagram and you’ll also find a Chef Duffy take on build-your-own nacho fries.

Get creative. Don’t just have fries, engage your kitchen and have them build a fry program. Innovation draws people in and converts them to loyal, repeat guests while justifying premium pricing.

Image: Vincent Rivaud on Pexels

Disclaimer: Neither the author nor KRG Hospitality received compensation, monetary or otherwise, from Lamb Weston or any other entity in exchange for this post.

KRG Hospitality menu development. Restaurant. Bar. Cafe. Lounge. Hotel. Resort. Food. Drinks.

by David Klemt David Klemt No Comments

Hospitality Mindset: Bar Edition

Hospitality Mindset: Bar Edition

by Jennifer Radkey

Stylish bar and bar stools

Messages about the importance of mindset flood our social media feeds but what exactly does the word mean, and why is it so important?

You’re told you need to have a growth mindset to be successful. You must have a positive mindset for a happy and fulfilling life. Both are true statements, but what do they mean?

Simply stated, mindset is an individual’s usual attitude or mental state. It reflects someone’s way of thinking and motivates their actions. So, why is it important to be aware of your mindset?

Well, if your mindset is your usual attitude or how you show up in your life each and every day, it will influence all parts of your life. Your thoughts about yourself, others, your business, your opportunities, and your challenges are all influenced by your mindset. Your mindset can either hinder or promote your overall well-being and success in life.

The interesting thing about mindset is that it can change—if you want it to. Your mindset can also be influenced by your environment and those around you. These facts led me to question if the different sectors of the hospitality industry face unique mindset challenges.

To find answers and gain further insight, I decided to turn to our team at KRG Hospitality for their thoughts. In turn, I’ve begun a series of hospitality mindset articles.

In this first article I’ll explore the bar industry, with thoughts from master mixologist Jared Boller. Follow the series as I explore mindset in restaurants, hotels, and start-up operations.

Let’s dive in!

The Bar Industry

In the US, the bar and nightclub market is valued at an estimated $36 billion for 2023. The industry as a whole employs close to 600,000 people.

With businesses built off drinking culture, what unique challenges do operators and those working inside these establishments face?

Successful Operators

Operating a successful bar takes a certain mindset. You need to be flexible, open-minded to growth strategies, mindful of your market and competition, and compassionate to the needs of your team.

Interested in what makes a bar operator stand above their competition, I asked Jared what makes a bar operator successful.

“First and foremost, I think that every bar owner needs to understand their product and how they are going to differentiate themselves from the competition. Ultimately, it is up to the owner to realize what their goal is in owning a bar. It requires digging deep into themselves to ask what they want out of their business.

“Are you looking for a way to make extra cash? Are you looking to provide a local hangout for you and your friends? Do you want to win awards and have a buzzworthy place everyone wants to visit? This is a tough business that requires a lot of time and energy, and thick skin.

“Be organized, clean, a good leader, efficient, and provide a home that your employees want to come to. Try to know all aspects of the business: financials, technology, culinary, bar, service, management, etc.”

Operator Challenges

Operators need a resilient, positive, growth mindset to be successful. It’s the only path forward to running a bar they are both proud to work in and enjoy working at every day.

This is a mindset that will need tending to as there are challenges that will affect your daily thoughts, beliefs, and attitudes.

When asked what specific challenges bar operators face that may affect their mindset, Jared shared his thoughts.

Labor Shortage

Dealing with labor shortages as an operator can create feelings of frustration, stress, and resentment.

“It’s getting increasingly difficult to gain a competitive edge because of numerous factors, one of the biggest being labor shortage. It’s not a labor shortage where there’s not enough jobs, it’s an unwillingness to work and/or want to work in the hospitality industry because, quite frankly, ‘It’s tough.’

“I think that with inflation happening in the world, as well as the majority of establishments working off the Tips Blueprint, it doesn’t allow people to know what they’re making day in and day out. People are turning to different jobs or jobs outside of hospitality because they don’t want to be on their feet everyday working long hours and not knowing their future.”

Competition

If a bar operator isn’t careful they can very easily become lost in the game of comparison.

Yes, it is important to know what your competition is up to, but if the constant comparison leads to negative feelings about you, your team, and your establishment without any action for improvement, this is a surefire way to hurt your mindset and chances of success.

If you truly want to be competitive without getting lost in the comparison game, focus on your team.

“The time of pumping out commercial food and drink is gone, and legitimate professionals who are educated and professionally trained are few and far between. Additionally, there’s even a creative youth movement with ambition, but they have not been classically trained in their respective outlets.

“It’s difficult to be competitive without education, training, and bringing together a group that can keep an establishment afloat with similar perspectives. It takes an army to be competitive with everyone speaking the same language, understanding the establishment inside and out, and able to execute night in and night out with the same integrity.”

Social Media/Online Reviews

As a bar operator, you rely on your reputation within your community for the success of your business. This also holds true for your online community.

How you react and your thoughts about online reviews can affect your mindset. A negative online review can very easily incite feelings of anger, disappointment, and blame.

“We live in a world driven by star ratings, thumbs up, and everyday critics writing novels about how there was ‘too much ice in my drink,'” says Jared. “If you read too many negative comments, that could affect one’s mental health and hurt confidence.”

Coming up with a strategy for dealing with negative social media posts/reviews is critical for keeping a clear perspective and maintaining a positive mindset.

Employee Challenges

Your team experiences their own unique set of challenges that can effect their well-being and mindset as well.

Being aware of these challenges is important if you are hoping to create a culture of respect, collaboration, and trust.

When asked what specific challenges bar staff face, Jared had some insights.

Long Hours/Physicality

Bars are often open late into the night, with bartenders in particular being front and center at all times. This can lead to both physical and mental exhaustion if appropriate breaks aren’t provided.

“The physicality alone will eventually take a toll on the employee who is shaking drinks for eight to ten hours a day, working doubles, having minimal break times, and standing on their feet for the same amount of hours. On top of that, you are constantly on stage and typically in a vantage point of someone either sitting across from you at the bar or observing from a table. You are constantly having to engage, take care of, and put on a happy face even if you might be dealing with something in your personal life. Not being able to take a step away or breathe can make you feel claustrophobic or trapped at times.”

Job Security/Growth

If you are working in an unsupportive environment that does not feel safe and makes you feel as though your future with the business is unsure, it can create feelings of discomfort, resentment, anger, worry, and even fear.

Bar employees need to feel respected, heard, and valued.

“Every employee—pending they do the job well—should feel safe in their workspace. I also believe that employees should be able to grow in their workspace if they have the desire to learn and/or be promoted in the future.

“I think that if an employee does the work, and has mastered the role, they should be considered for advancement. Employees in this industry need to identify what speaks to their personal interests and try to master that. I personally wanted to master the craft of bartending so that’s the path I took. Employees should never be scared if they’re interested in growing with the brand.”

Harmful Beliefs in the Bar Industry

How you feel about the people you work with and/or work for can have major impacts on your overall mindset.

If your daily thoughts regarding your team are negative, it suddenly becomes very challenging to create a successful bar with a team who shows up wanting to do their best each and every day.

The bar industry has a few specific common harmful beliefs that are prevalent in many establishments. Being aware of these and knowing what to do with these beliefs to change them is critical to creating a more positive work environment.

Paranoia

When I asked Jared what one of the most prevalent harmful beliefs operators have about their team, he discussed the belief that everyone is taking advantage of you. Many owners believe that everyone is stealing from them.

“In all of my years working in bars and restaurants there was always this sense that employees would be taking money from them or pouring ‘free products’ off to their friends/family. Truth be told, it happens, but I think that employees wouldn’t do that if they were offered a simple ‘comp tab.’

“I’m not saying that offering a free drink here and there to a friend is right, but I think for an owner to say, ‘Buy your friends a drink every now and then to show you appreciate them coming here,’ is a nice gesture.

“I’ve worked in places where owners are transparent, honest, and trustworthy with their employees, and the employees are happy so they don’t go behind the owner’s back. I think ownership needs to be realistic and give back to their employees and visitors every now and then, because that will boost morale.”

Feeling Unappreciated

When it came to harmful beliefs that staff have about ownership, Jared shared that employees feel that ownership does not care about them. While in some cases these beliefs may unfortunately be valid, in many cases owners may just be legitimately unaware that there are issues or concerns that need to be addressed.

“A lot of hospitality employees don’t feel appreciated by their bosses. Employees often feel like they can’t have a voice. Sometimes owners are so tied up in everything else to maintain the business and they won’t recognize you unless you speak up and engage in conversation over frustrations. Staff members need to not overstep their boundaries, but if there is something that could potentially move the business forward, express your concern.

“I’ve always had a good relationship with owners because I try to throw out ideas they don’t see, and come up with a potential solution to an issue. Owners don’t know everything and a lot of time are caught up in the day-to-day business. You were hired there for a reason: because they trust you to do a good job.”

Moving Forward

Understanding the importance of cultivating and maintaining positive, growth mindsets will allow you to move forward with your team towards shared goals and dreams.

Nobody wants to hate where they work, and with commitment to tackling challenges and harmful beliefs, this won’t be likely to happen.

So, what positive changes have been incurring in the industry as a whole?

“Simple things. Team-building events, like a picnic, an annual dinner to celebrate the staff, a field trip to a farm, quick getaways, etc. When the ownership/management team gives back to their team they end up enjoying coming to their second home everyday.

“Ensuring there are appropriate breaks during the long days, and potentially offering a ‘family meal’ to boost energy and give them food they might not be able to afford at home. Promoting ‘in-house’ competitions, such as the person who has the best wine sales at the end of the week gets a free bottle of wine. Leveraging different companies—spirits, wine, food purveyors—to do in-house demos and educationals. Allowing the staff to be hands on and learn something that will provide value to their personal growth.

“With less and less people choosing to take the hospitality path, it creates a lack of talent or people willing to roll up their sleeves and do the work. That’s why it’s important that the venue gives back every once and awhile.”

Room for Improvement

Although we’re starting to see more awareness of the well-being of those working in this industry, there are still many changes that need to happen.

“There needs to be sustainable and livable wages established universally amongst staff. With a world of inflation and prices on everything sky-rocketing, people are not going to be able to work in this industry and survive.

“There needs to be more meetings amongst staff to ensure that everyone has a voice and that everyone is on the same page when it comes to their jobs. There are a lot of mental health issues to this day because the hospitality industry is a crazy, tangled-up web when there is no guidance and good leadership. Our industry still has substance abuse issues, with people self-medicating with drugs and alcohol to help numb their pain, in addition to consuming too much caffeine to stay afloat.

“There needs to be more support and coaching programs available to new operators—similar to what we offer through KRG—to ensure they understand what they are signing up for. Education, leadership, guidance, inspiration, and providing a great work/life balance need to be a primary focus. Out with the 70-hour work week—back to a sustainable work timetable.”

Final Thoughts

Winning mindsets create winning concepts and winning teams. Having a positive mindset doesn’t mean that you don’t experience challenges or that you don’t experience any negative feelings. We are all human; of course we are going to have negative thoughts now and again.

It’s what you choose to do with those thoughts. If you allow them to become your predominant attitude, that will determine your overall mindset. The bar industry may have it’s challenges but it is also a place of excitement, entertainment, and creativity, a hub for social interaction with a never-ending hum of humanity.

I’ll leave you with a few last words of wisdom from KRG’s master mixologist Jared Boller.

“Understand that every day is going to be different than the previous, and you have to constantly adapt to what’s being thrown at you. If you’re not adaptable and can’t bend to spontaneous requests you might find yourself going into a dark space. Know that everyone is different, with unique upbringings and alternative perspectives on life. You are not always right, nor are they.

“Establish your rules in this bar environment. Educate yourself so you know more than everyone else in the room about your business and your craft, and open your mind to learning new things. Don’t be a know-it-all because that’s just downright annoying.

“And, finally, my rules that I live by behind a bar: ‘If someone wants to speak religion, decline. If someone wants to get your beliefs on politics, decline. And when a woman asks you their age, don’t answer, or politely decline.’ Everything else is an open conversation.”

Cheers to personal and professional well-being!

Image: Rachel Claire on Pexels

KRG Hospitality Mindset Coaching

by David Klemt David Klemt No Comments

5 Books to Read this Month: July 2023

5 Books to Read this Month: July 2023

by David Klemt

Flipping through an open book

Our inspiring and informative June book selections will take your front and back of house to the next level, and help develop your leadership skills.

To review the book recommendations from June 2023, click here.

Let’s jump in!

Sugar Shack Au Pied de Cochon (Cabane à Sucre Au Pied de Cochon)

This is the English-language edition of the 2012 World Gourmand Book of the Year. You can pick it up at Amazon via this link, but it will cost you over $150 to do so. So, here’s the link to the book from the Au Pied de Cochon online store.

Those who have read this book describe it as one part recipe book, one part art piece. It’s difficult to categorize this book at all, really. It’s a journal, a recipe book, a culinary masterpiece, and a collection of scientific knowledge. In less than 400 pages, Martin Picard chronicles a year in the life of his restaurant, and shares 100 recipes and 2000 photographs, along a depth of culinary information, the value of which can’t be overstated. Pick it up today or find it at a library if you can.

Catching Fire: How Cooking Made Us Human

If you look at your role in foodservice as more than just a paycheck, you already view cooking as important. It has real value and inspires you, stoking your passion for this business. But what if the importance of cooking is beyond just “important”? What if it’s directly responsible for human evolution? This book by anthropologist and primatologist Richard Wrangham puts forth and defends this evolutionary theory.

From Amazon: “In a groundbreaking theory of our origins, Wrangham shows that the shift from raw to cooked foods was the key factor in human evolution. When our ancestors adapted to using fire, humanity began. Once our hominid ancestors began cooking their food, the human digestive tract shrank and the brain grew. Time once spent chewing tough raw food could be used instead to hunt and to tend camp. Cooking became the basis for pair bonding and marriage, created the household, and even led to a sexual division of labor.

“Tracing the contemporary implications of our ancestors diets, Catching Fire sheds new light on how we came to be the social, intelligent, and sexual species we are today. A pathbreaking new theory of human evolution, Catching Fire will provoke controversy and fascinate anyone interested in our ancient origins – or in our modern eating habits.”

The Subtle Art of Not Giving a F*ck: A Counterintuitive Approach to Living a Good Life

If you prefer your self-improvement and leadership books coated in gobs of sugar and wrapped in sheets of positivity, prepare for a shock. Author Mark Manson isn’t a sunshine, daisies, unicorns, and lemons-to-lemonade type of person. Instead, Manson thinks people need to toughen up and learn how to simply deal with being handed lemons. However, this isn’t a nonstop punch to the gut or blast to the chops. Rather, Manson wants people to change their mindset and focus on what should matter.

From Amazon: “Manson makes the argument, backed by both academic research and well-timed poop jokes, that improving our lives hinges not on our ability to turn lemons into lemonade but on learning to stomach lemons better. Human beings are flawed and limited – “not everybody can be extraordinary; there are winners and losers in society, and some of it is not fair or your fault”. Manson advises us to get to know our limitations and accept them. Once we embrace our fears, faults, and uncertainties, once we stop running and avoiding and start confronting painful truths, we can begin to find the courage, perseverance, honesty, responsibility, curiosity, and forgiveness we seek.

“There are only so many things we can give a f*ck about, so we need to figure out which ones really matter, Manson makes clear. While money is nice, caring about what you do with your life is better, because true wealth is about experience. A much-needed grab-you-by-the-shoulders-and-look-you-in-the-eye moment of real talk, filled with entertaining stories and profane, ruthless humor, The Subtle Art of Not Giving a F*ck is a refreshing slap for a generation to help them lead contented, grounded lives.”

Pick this book up here!

Samsung Rising: The Inside Story of the South Korean Giant That Set Out to Beat Apple and Conquer Tech

During a recent team meeting, KRG Hospitality executive chef and culinary expert Nathen Dubé recommended this book. And while it’s the story of a massive corporation, it doesn’t read like a collection of boring essays. Rather, Samsung Rising is the true story of a family-run business that has grown from 40 employees to more than 300,000. After taking big risks and committing to building a technology empire, Samsung has nearly doubled in size in comparison to rivals Apple and Google. However, the road to creating a dynasty has been anything but smooth.

From Amazon: “Forty years ago, Samsung was a rickety Korean agricultural conglomerate that produced sugar, paper, and fertilizer, located in a backward country with a third-world economy. With the rise of the PC revolution, though, Chairman Lee Byung-chul began a bold experiment: to make Samsung a major supplier of computer chips. The multimillion- dollar plan was incredibly risky. But Lee, wowed by a young Steve Jobs, who sat down with the chairman to offer his advice, became obsessed with creating a tech empire. And in Samsung Rising, we follow Samsung behind the scenes as the company fights its way to the top of tech. It is one of Apple’s chief suppliers of technology critical to the iPhone, and its own Galaxy phone outsells the iPhone.”

Grab Samsung Rising today.

Salt & Straw Ice Cream Cookbook

Recently, we had the opportunity to attend a pre-opening event for the first Las Vegas location of Salt & Straw. Those who have visited a Salt & Straw ice cream shop know how creative the brand is when it comes to flavors. We also found their team’s service to be impeccable.

The Salt & Straw Ice Cream Cookbook, as you may imagine, shares the brand’s recipes. Impressively, these all spring from a “base” recipe that takes just five minutes to make. This recipe book should help to inspire your own desserts.

From Amazon: “Based out of Portland, Oregon, Salt & Straw is the brainchild of two cousins, Tyler and Kim Malek, who had a vision but no recipes. They turned to their friends for advice—chefs, chocolatiers, brewers, and food experts of all kinds—and what came out is a super-simple base that takes five minutes to make, and an ice cream company that sees new flavors and inspiration everywhere they look.

“Using that base recipe, you can make dozens of Salt & Straw’s most beloved, unique (and a little controversial) flavors, including Sea Salt with Caramel Ribbons, Roasted Strawberry and Toasted White Chocolate, and Buttered Mashed Potatoes and Gravy.

“But more importantly, this book reveals what they’ve learned, how to tap your own creativity, and how to invent flavors of your own, based on whatever you see around you. Because ice cream isn’t just a thing you eat, it’s a way to live.”

Image: Mikołaj on Unsplash

KRG Hospitality. Business Coach. Restaurant Coach. Hotel Coach. Hospitality Coach. Mindset Coach.

by David Klemt David Klemt No Comments

Program for Unique Holidays: July 2023

Program for Unique Holidays: July 2023

by David Klemt

"Think about things differently" neon sign

Do you want to stand out from from other restaurants and bars in your area? Change how you think about your July holiday promotions.

Several holidays are set against every date on the calendar, and this month is no exception. These holidays range from mainstream to esoteric.

Pay attention to the “weird” or unique holidays to raise eyebrows, carve out a niche for your restaurant or bar, and attract more guests. Why do what everyone else is already doing? Why program only around the same holidays as everyone else?

Of course, you shouldn’t try to celebrate every holiday, strange or otherwise. Focus on the days that are authentic to your brand; resonate with your guests; and help you grab attention on social media.

You’ll find suggestions for promotions below. However, the idea behind our monthly holiday promotions roundup is to inspire you and your team to get creative and come up with unique programming ideas.

For our June 2023 holidays list, click here.

July 5: Workaholics Day

Great bars and restaurants offer escapes from the drudgery and negativity of the rest of the world. On this day, encourage those who can step away from work to actually do so.

Barring getting workaholics to play hooky, come up with an LTO menu that’ll inspire them to at least pop by to unwind after a hard day’s work.

July 6: World Kissing Day

There are quite a few cocktails with “kiss” in the title, and these are the drinks you should use to program for this holiday.

The Kiss cocktail, for example, is a gin cocktail with Dubonnet, sweet vermouth, and Luxardo maraschino liqueur. The Widow’s Kiss consists of apple brandy, Yellow Chartreuse, Bénédictine, and Angostura bitters. In other words, it’s not difficult to celebrate this holiday through your drink menu.

July 7: Dive Bar Day

It’s difficult to beat a dive or neighborhood bar when you’re looking for a great time with friends. If you’re a dive or neighborhood bar operator, this is your day.

July 11: National Cheer Up the Lonely Day

Look, the past few years have isolated far too many of us. People are lonely, and this isolation isn’t doing anyone’s mental health any favors.

Bars and restaurants are cornerstones of their communities, so this is an excellent day to encourage people to come in, grab a bite and a drink, and try to make some new friends.

July 13: National French Fry Day

When a French fry is done right, when it’s hot with a crunchy exterior and creamy interior, it’s a perfect food. If you think your team makes amazing French fries, brag about it on social and prove it to your guests.

Better yet, this is a great day to show off your French fry skills with signature loaded versions.

July 14: National Nude Day

Unless you’re running an incredibly niche concept with excellent community and guest support, please don’t celebrate National Nude Day with nudity.

Instead, draw guests in through an enticing LTO menu. You can, for example, highlight your bar team’s prowess for creating the Naked & Famous cocktail, a mezcal cocktail made with Aperol and Yellow Chartreuse. Of course, there’s also the Porn Star Martini, along with other cocktails with names that imply nudity.

July 20: National Moon Day

It may seem like this holiday is related to the previous one, but please behave. You and your guests can celebrate Earth’s sole natural satellite via cocktails.

Not only are there drinks like the Moon cocktail (made with gin and sherry), you can also offer blue, purple, and black cocktails served with large ice cubes.

July 25: Culinarians Day

Are you proud of your kitchen team? Proud of the culinarians that are working hard to make your restaurant a success? This is the day to highlight the mastery of their craft and your signature menu items.

Alternatively, if you can afford to do so, you can also go dark on this day to give your culinary team a break.

July 28: National Get Gnarly Day

If you have some “out there” menu items, this is the day to highlight them. Do you have a food challenge? Promote it! Have some “interesting” bottles in your inventory? Promote them!

Image: Ivan Bertolazzi on Pexels

KRG Hospitality menu development. Restaurant. Bar. Cafe. Lounge. Hotel. Resort. Food. Drinks.

by David Klemt David Klemt No Comments

’23 World’s 50 Best Restaurants: 51 to 100

2023 World’s 50 Best Restaurants: 51 to 100

by David Klemt

The World's 50 Best Restaurants 2023 Awards group shot

Last week we checked out the top 50 restaurants around the world, and today we’re taking a look at those ranked 51 to 100.

Narrowing down the 50 best restaurants in the world is a harrowing task. So it makes sense that the World’s 50 Best Restaurants expanded the list to the best 100. Even that, however, must be daunting.

France performed particularly well on the 100 to 51 list this year, clinching six spots. Four of those, unsurprisingly, are located in Paris.

The US, Bangkok, and Spain each have four restaurants on the list. For the US, two restaurants make the rankings in both California and New York.

Operators in Japan earn three spots, with two restaurants in Tokyo and one in Osaka. London also achieves three places on this list.

A number of countries, regions, and cities have two restaurants on the 2023 100 to 51 list: Cape Town, Denmark, Hong Kong, Istanbul, and Mexico.

Again, like to 50 to 1, Canada and Australia don’t have restaurants ranked anywhere on the 51 through 100 list.

The World’s 50 Best Restaurants 2023: 100 to 51

  1. Maito (Panama City, Panama)
  2. Fu He Hui (Shanghai, China)
  3. Saison (San Francisco, California, United States of America)
  4. Labyrinth (Singapore)
  5. Ricard Camarena Restaurant (Valencia, Spain)
  6. Ceto (Roquebrune-Cap-Martin, France)
  7. La Colombe (Cape Town, South Africa)
  8. Kei (Paris, France)
  9. Neighborhood (Hong Kong)
  10. Kadeau (Copenhagen, Denmark)
  11. Wing (Hong Kong)
  12. Mingles (Seoul, South Korea)
  13. Potong (Bangkok, Thailand)
  14. Ossiano (Dubai, United Arab Emirates)
  15. Lyle’s (London, England, United Kingdom)
  16. Enrico Bartolini (Milan, Italy)
  17. Meta (Singapore)
  18. Sazenka (Tokyo, Japan)
  19. Enigma (Barcelona, Spain)
  20. Azurmendi (Larrabetzu, Bizkaia, Spain)
  21. Flocons de Sel (Megève, France)
  22. Nuema (Quito, Ecuador)
  23. Alléno Paris au Pavillon Ledoyen (Paris, France)
  24. Tantris (Munich, Germany)
  25. Oteque (Rio de Janeiro, Brazil)
  26. Fyn (Cape Town, South Africa)
  27. Nusara (Bangkok, Thailand)
  28. Cosme (New York City, New York, United States of America)
  29. Sühring (Bangkok, Thailand)
  30. Core by Clare Smyth (London, England, United Kingdom)
  31. Sud 777 (Mexico City, Mexico)
  32. Zén (Singapore)
  33. SingleThread (Healdsburg, California, United States of America)
  34. Le Clarence (Paris, France)
  35. Turk Fatih Tutak (Istanbul, Türkiye)
  36. Burnt Ends (Singapore)
  37. Aponiente (El Puerto de Santa María, Cádiz, Spain)
  38. Neolokal (Istanbul, Türkiye)
  39. Arpège (Paris, France)
  40. Chef’s Table at Brooklyn Fare (New York City, New York, United States of America)
  41. La Cime (Osaka, Japan)
  42. Mérito (Lima, Perú)
  43. Lasai (Rio de Janeiro, Brazil)
  44. Jordnær (Copenhagen, Denmark)
  45. Sorn (Bangkok, Thailand)
  46. Ernst (Berlin, Germany)
  47. Alcalde (Guadalajara, Jalisco, Mexico)
  48. Brat (London, England, United Kingdom)
  49. Hof van Cleve (Kruishoutem, Belgium)
  50. Narisawa (Tokyo, Japan)

Last Year’s 100 to 51 List

A number of restaurants from the 2022 World’s Best Restaurants, 100 to 51 are also on this year’s list.

Flocons de Sel, located in Megève, France, likely made the greatest gains. In 2022, the restaurant was ranked number 99. This year, Flocons de Sel earned the number 80 spot.

A few restaurants made humble but notable steps in the right direction. As an example, New York’s Chef’s Table at Brooklyn Fare climbed from 63 to 61. And Ernst, located in Berlin, went from number 62 in 2022 to 55 this year.

Unfortunately, Sud 777 in Mexico City tumbled in 2023. Last year, the venue reached the number 52 spot. This year, however, it’s number 70. That said, it’s the number 70 restaurant in the world. Nothing to be ashamed of, and I won’t be surprised to see the Sud 777 team drive the restaurant back toward the 50s or better in 2024.

To review the 100 to 51 list from 2022, please click here.

Cheers to these 50 top-performing restaurants!

Image: The World’s 50 Best Restaurants

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AI Guesses 2023 Spirited Award Winners

AI Guesses 2023 Spirited Award Winners

by David Klemt

The Matrix-style green, vertical characters on computer screen

Ahead of the 17th annual Spirited Awards ceremony I asked a chatbot called Chat AI to guess the winner in each award category.

Before we get into the chatbot’s guesses, this is solely for entertainment. I’m not a programmer or engineer. I don’t pretend to know how to work with and get the most out of artificial intelligence. I thought this would be a bit of good fun.

In fact, I asked a very simple question, followed by the awards and nominees of each main category: “Can you guess the winner of each category below?”

That’s it—very simple. But, hey, if any of the guesses turn out to be accurate, that’s pretty cool. It will mean that Canada, New York, San Francisco, and Singapore are going to do well this year.

Another note: I couldn’t use ChatGPT, Bing AI, or Google Bard for this little project. It took some doing to find a chatbot that would tackle making award predictions.

Ultimately, it was AI Chat from DeepAI that made the guesses. It did so quickly and without hesitation.

Now, I can’t say that I know what criteria DeepAI AI Chat used to make its guesses. I have no idea if it crawled reviews and articles in a split second. Nor can I say that Chat AI did anything but apply random selection generation (that sounded techy, didn’t it?).

Again, this is really just for fun, so I’m not overly bothered by AI Chat’s methodology. The platform is not, to the best of my knowledge, affiliated in any way with Tales of the Cocktail or their judges. In fact, I didn’t even mention Tales of the Cocktail Foundation or the Spirited Awards when “conversing” with Chat AI.

US Categories

US Bartender of the Year presented by Pernod Ricard USA

Masahiro Urushido, Katana Kitten (New York, New York)

Best US Bar Mentor presented BarSmarts

Nectaly Mendoza

Best US Brand Ambassador presented Libbey

Vance Henderson (Hendrick’s Gin)

Best US Bar Team presented by William Grant & Sons

Pacific Cocktail Haven (San Francisco, California)

Best US Cocktail Bar presented by Absolut Vodka

Service Bar (Washington, DC)

Best US Hotel Bar presented by Grey Goose

Dear Irving on Hudson at the Aliz Hotel (New York, New York)

Best US Restaurant Bar presented by Amaro Montenegro and Select Aperitivo

Kumiko (Chicago, IL)

Best New US Cocktail Bar presented by Diageo Bar Academy

Pacific Standard at the KEX Portland (Portland, Oregon)

International Categories

International Bartender of the Year presented by The Busker

Giorgio Bargiani, Connaught Bar (London, England, United Kingdom)

Best International Bar Mentor presented by Tales of the Cocktail Foundation

Agostino Perrone

Best International Brand Ambassador presented by Tales of the Cocktail Foundation

Daniyel Jones (House of Angostura)

Best International Bar Team presented by Angostura Caribbean Rum

Paradiso (Barcelona, Spain)

Best International Cocktail Bar presented by Patr​​ón Tequila

Atwater Cocktail Club (Montréal, Québec, Canada)

Best International Hotel Bar presented by Perrier

Botanist at the Fairmont Pacific Rim Hotel (Vancouver, British Columbia, Canada)

Best International Restaurant Bar presented by Tales of the Cocktail Foundation

Analogue Initiative (Singapore)

Best New International Cocktail Bar presented by Diageo Bar Academy

Night Hawk (Singapore)

Global Categories

Best New Spirit or Cocktail Ingredient presented by Lyre’s Non-Alcoholic

PATRÓN El Alto Tequila

World’s Best Cocktail Menu presented by Diageo Bar Academy

Panda & Sons (Edinburgh, Scotland)

World’s Best Spirits Selection presented by Tales of the Cocktail Foundation

Baba Au Rum (Athens, Greece)

Writing & Media Categories

Best Cocktail & Spirits Publication presented by Tales of the Cocktail Foundation

Difford’s Guide

Best Broadcast, Podcast, or Online Video Series presented by Tales of the Cocktail Foundation

The Speakeasy Podcast

Best Cocktail & Spirits Writing presented by Tales of the Cocktail Foundation

“The Great Mezcal Heist” by Emma Janzen, for Eater

Best New Cocktail or Bartending Book presented by Tales of the Cocktail Foundation

Modern Classic Cocktails by Robert Simonson

Best New Book on Drinks Culture, History, or Spirits presented by Tales of the Cocktail Foundation

A SENSE OF PLACE: A Journey Around Scotland’s Whisky by Dave Broom

Image: Markus Spiske on Unsplash

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Tales Reveals Top 4 Awards Finalists

Tales Reveals Top 4 2023 Spirited Awards Finalists

by David Klemt

Cocktail with orange peel garnish resting on glossy white bar top

We’re one month away from the 17th annual Spirited Awards ceremony and the top four nominees in each category have been revealed.

Over the course of the past few months, the Tales of the Cocktail Foundation have been hard at work to narrow the field. They first announced this year’s honorees. Not long ago, they announced the top ten nominees.

Now, we know the top four nominees in the running for each of the Spirited Awards. You can check them out below, with each award organized into one of four main categories: US, International, Global, and Writing & Media.

Congrats to the finalists! We’ll know the winners in just a month.

Cheers!

US Categories

US Bartender of the Year presented by Pernod Ricard USA

  • Caer Maiko Ferguson, DrinkWell / Daijoubu (Austin, Texas)
  • Kapri Robinson, Allegory at the Eaton Hotel (Washington, DC)
  • Masahiro Urushido, Katana Kitten (New York, New York)
  • Christine Wiseman, Marygold’s Brasserie / Broken Shaker (Miami, Florida)

Best US Bar Mentor presented BarSmarts

  • Anu Apte
  • Colin Asare-Appiah
  • Nectaly Mendoza
  • Chris Patino

Best US Brand Ambassador presented Libbey

  • Kiowa Bryan (Spiribam)
  • Chris Cabrera (Bacardi USA)
  • Cameron George (Ardbeg Single Malts)
  • Vance Henderson (Hendrick’s Gin)

Best US Bar Team presented by William Grant & Sons

  • Happy Accidents (Albuquerque, New Mexico)
  • Nickel City (Austin, Texas)
  • Pacific Cocktail Haven (San Francisco, California)
  • Yacht Club (Denver, Colorado)

Best US Cocktail Bar presented by Absolut Vodka

  • Century Grand (Phoenix, Arizona)
  • Double Chicken Please (New York, New York)
  • Overstory (New York, New York)
  • Service Bar (Washington, DC)

Best US Hotel Bar presented by Grey Goose

  • Allegory at the Eaton Hotel (Washington, DC)
  • Dear Irving on Hudson at the Aliz Hotel (New York, New York)
  • Hey Love at The Jupiter (Portland, Oregon)
  • Little Rituals at the Residence Inn/Courtyard by Marriott (Phoenix, Arizona)

Best US Restaurant Bar presented by Amaro Montenegro and Select Aperitivo

  • Café La Trova (Miami, Florida)
  • Cleaver Butchered Meats & Seafood (Las Vegas, Nevada)
  • Kumiko (Chicago, Illinois)
  • Palomar (Portland, Oregon)

Best New US Cocktail Bar presented by Diageo Bar Academy

  • Chez Zou (New York, New York)
  • Martiny’s (New York, New York)
  • Milady’s (New York, New York)
  • Pacific Standard at the KEX Portland (Portland, Oregon)

International Categories

International Bartender of the Year presented by The Busker

  • Gina Barbachano, Hanky Panky (Mexico City, Mexico)
  • Giorgio Bargiani, Connaught Bar (London, England, United Kingdom)
  • Daniel Schofield, SCHOFIELD’S BAR (Manchester, England, United Kingdom)
  • Luke Whearty, BYRDI (Melbourne, Victoria, Australia)

Best International Bar Mentor presented by Tales of the Cocktail Foundation

  • Simone Caporale
  • Danil Nevsky
  • Agostino Perrone
  • Christina Veira

Best International Brand Ambassador presented by Tales of the Cocktail Foundation

  • Caitlin Hill (Rémy Cointreau)
  • Daniyel Jones (House of Angostura)
  • Dave Mitton (Lot 40 / J.P. Wiser’s)
  • Nicola Riske (The Macallan)

Best International Bar Team presented by Angostura Caribbean Rum

  • ALQUÍMICO (Cartagena, Colombia)
  • Atwater Cocktail Club (Montréal, Québec, Canada)
  • Jigger & Pony at the Amara Hotel (Singapore)
  • Paradiso (Barcelona, Spain)

Best International Cocktail Bar presented by Patr​​ón Tequila

  • 🔶🟥🔵 (London, UK)
  • ALQUÍMICO (Cartagena, Colombia)
  • Atwater Cocktail Club (Montréal, Québec, Canada)
  • SIPS (Barcelona, Spain)

Best International Hotel Bar presented by Perrier

  • ARGO at the Four Seasons (Hong Kong)
  • BKK Social Club at Four Seasons Bangkok (Bangkok, Thailand)
  • Botanist at the Fairmont Pacific Rim Hotel (Vancouver, British Columbia, Canada)
  • Jigger & Pony at the Amara Hotel (Singapore)

Best International Restaurant Bar presented by Tales of the Cocktail Foundation

  • Analogue Initiative (Singapore)
  • ARCA Restaurant & Bar (Tulum, Quintana Roo, Mexico)
  • Bar Kismet (Halifax, Nova Scotia, Canada)
  • Danico (Paris, France)

Best New International Cocktail Bar presented by Diageo Bar Academy

  • Last Word (Singapore)
  • Line Athens (Athens, Greece)
  • Mahaniyom Cocktail Bar (Bangkok, Thailand)
  • Night Hawk (Singapore)

Global Categories

Best New Spirit or Cocktail Ingredient presented by Lyre’s Non-Alcoholic

  • Martini & Rossi Floreale Non Alcoholic Aperitivo
  • PATRÓN El Alto Tequila
  • Saint Benevolence Aged Rum Clairin
  • The Fords Gin Co. Sloe Gin

World’s Best Cocktail Menu presented by Diageo Bar Academy

  • ALQUÍMICO (Cartagena, Colombia)
  • Double Chicken Please (New York, New York)
  • Handshake Speakeasy (Mexico City, Mexico)
  • Panda & Sons (Edinburgh, Scotland)

World’s Best Spirits Selection presented by Tales of the Cocktail Foundation

  • Baba Au Rum (Athens, Greece)
  • In Situ Mezcalería (Oaxaca, Mexico)
  • Raised by Wolves (San Diego, California)
  • Swift Soho (London, England, United Kingdom)

Writing & Media Categories

Best Cocktail & Spirits Publication presented by Tales of the Cocktail Foundation

  • CLASS Magazine
  • Difford’s Guide
  • Punch
  • The Cocktail Lovers Magazine

Best Broadcast, Podcast, or Online Video Series presented by Tales of the Cocktail Foundation

  • Black and Brown Podcast
  • Radio Imbibe
  • Shōshin Art Club
  • The Speakeasy Podcast

Best Cocktail & Spirits Writing presented by Tales of the Cocktail Foundation

  • “The Drinks Industry Has an Ageism Problem” by Betsy Andrews, for SevenFifty Daily
  • “The Great Mezcal Heist” by Emma Janzen, for Eater
  • “The Secrets to the Best Dry Martini You’ll Ever Have” by David Wondrich, for The Daily Beast
  • “This Is What Decolonizing a Spirit Looks Like” by Adaorah Oduah, for Punch

Best New Cocktail or Bartending Book presented by Tales of the Cocktail Foundation

  • Mindful Mixology: A Comprehensive Guide to No- and Low-Alcohol Cocktails with 60 Recipes by Derek Brown
  • Modern Classic Cocktails by Robert Simonson
  • The Bartender’s Manifesto by Toby Maloney with Emma Janzen
  • The New York Times Essential Book of Cocktails – Elevated and Expanded, edited by Steven Reddicliffe

Best New Book on Drinks Culture, History, or Spirits presented by Tales of the Cocktail Foundation

  • A SENSE OF PLACE: A Journey Around Scotland’s Whisky by Dave Broom
  • Doctors and Distillers: The Remarkable Medicinal History of Beer, Wine, Spirits, and Cocktails by Camper English
  • Modern Caribbean Rum: A Contemporary Reference to the Region’s Essential Spirit by Matt Pietrek and Carrie Smith
  • Unreasonable Hospitality by Will Guidara

Image: cottonbro studio on Pexels

KRG Hospitality. Bar Consultant. Nightclub. Lounge. Mixology. Cocktails.

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2023 World’s 50 Best Restaurants Revealed

2023 World’s 50 Best Restaurants: 1 to 50

by David Klemt

Central in Lima, Peru, the winner of the 2023 World's 50 Best Restaurants

The team behind Central in Lima, Peru, the number one restaurant in the world.

We finally know which venues from around the globe claim one of the top 50 spots on the 2023 World’s Best Restaurants list.

As you’ll see below, a few countries and cities perform very well on this year’s list.

For example, five of this year’s restaurants are in Italy, one of which is in the top ten. However, restaurants throughout Spain grab six spots on this year’s list. Three of these are among the top ten restaurants.

France claims four spots. Three of those are in Paris, and one is in the top ten.

London takes three spots, as do Mexico City, and Tokyo. One restaurant in the top ten is in Mexico City.

America has just two restaurants on the 2023 World’s 50 Best Restaurants list. Both are in New York City, one is in the top ten. Bangkok, Bogotá, Dubai, and German also each have two restaurants on the list.

Peru, like France, also boasts four spots on the list. Each of these four are located in Lima, and two restaurants are among the top ten. Most importantly, one of those restaurants is the number-one restaurant in the world.

For our Canadian and Australian readers, I’m sorry to report that there are no restaurants on the list below that are in your respective countries.

The World’s 50 Best Restaurants 2023: 50 to 1

  1. The Chairman (Hong Kong)
  2. Rosetta (Mexico City, Mexico)
  3. La Grenouillère (La Madelaine-sous-Montreuil, France)
  4. Mayta (Lima, Perú)
  5. Orfali Bros Bistro (Dubai, United Arab Emirates)
  6. Nobelhart & Schmutzig (Berlin, Germany)
  7. Le Bernardin (New York City, New York, United States of America)
  8. Leo (Bogotá, Colombia)
  9. Piazza Duomo (Alba, Italy)
  10. Le Calandre (Rubano, Italy)
  11. Restaurant Tim Raue (Berlin, Germany)
  12. The Jane (Antwerp, Belgium)
  13. The Clove Club (London, England, United Kingdom)
  14. Sezánne (Tokyo, Japan)
  15. Plénitude (Paris, France)
  16. Ikoyi (London, England, United Kingdom)
  17. Uliassi (Senigallia, Ancona, Italy)
  18. El Chato (Bogotá, Colombia)
  19. Hiša Franko (Kobarid, Slovenia)
  20. Mugaritz (San Sebastian, Guipúzcoa, Spain)
  21. Frantzén(Stockholm, Sweden)
  22. Boragó (Santiago, Chile)
  23. Kjolle (Lima, Perú)
  24. Florilège (Tokyo, Japan)
  25. Schloss Schauenstein (Fürstenau, Switzerland)
  26. Belcanto (Lisbon, Portugal)
  27. Septime (Paris, France)
  28. Kol (London, England, United Kingdom)
  29. Elkano (Getaria, Gipuzkoa, Spain)
  30. Den (Tokyo, Japan)
  31. Quique Dacosta (Dénia, Alicante, Spain)
  32. Don Julio (Buenos Aires, Argentina)
  33. Steirereck (Vienna, Austria)
  34. Gaggan Anand (Bangkok, Thailand)
  35. Reale (Castel di Sangro, L’Aquila, Italy)
  36. Le Du (Bangkok, Thailand)
  37. Odette (Singapore)
  38. Pujol (Mexico City, Mexico)
  39. A Casa do Porco (São Paulo, Brazil)
  40. Trèsind Studio (Dubai, United Arab Emirates)
  41. Table by Bruno Verjus (Paris, France)
  42. Quintonil (Mexico City, Mexico)
  43. Atomix (New York City, New York, United States of America)
  44. Lido 84 (Gardone Riviera, Brescia, Italy)
  45. Maido (Lima, Perú)
  46. Alchemist (Copenhagen, Denmark)
  47. Asador Etxebarri (Axtondo, Bizkaia, Spain)
  48. Diverxo (Madrid, Spain)
  49. Disfrutar (Barcelona, Spain)
  50. Central (Lima, Perú)

Last Year’s List

Some of the restaurants above also earned spots on the 2022 World’s 50 Best Restaurants list.

For example, Ikoyi in London, England, was number 49 last year. The restaurant climbs to number 35 this year.

Bogotá’s Leo was number 48 in 2022 but rises to 43 in 2023.

Central fought to climb one place. Last year, Central was number two. Now, they’re the best restaurant in the world.

For the full list of the top 50 restaurants last year, please click here.

Cheers to this year’s top 50!

Image: The World’s 50 Best Restaurants

KRG Hospitality. Restaurant Business Plan. Feasibility Study. Concept. Branding. Consultant. Start-Up.

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Fire and Ice: Bring Your Teams Together

Fire and Ice: Bring Your Teams Together

by Jared Boller

Ice on fire inside of a Martini glass

If you want to elevate your concept you need to ensure the front- and back-of-house teams are working with each other, not against one another.

There’s nothing wrong with a healthy rivalry and competition, of course. But the key word there is “healthy.” Both teams are crucial to your success, even if they seem like polar opposites.

Analogies are one of the singular greatest educational selling points when you have a group of people in front of you. Not only do they help you get your point across, they also help you to make a topic relatable to the listening novice.

In hospitality there are numerous ways to use analogies as teaching tools. When it comes to mixology or bartending, I like to use fire and ice to represent the kitchen and the bar.

I take this approach because the bar (ice) is the friendly counterpart to the fast and furious kitchen (fire). If you follow my train of thought, you’ll see why I preferthis approach: ultimately, we’re speaking about temperature and its importance in both spaces.

Consider the art of crafting cocktails. You and your bar team should understand dilution and melting rates the same way you know how important temperatures are to steaks. Nine times out of ten, individuals at the table have a personal preference regarding the temperature of their steak.

Guests don’t hesitate to relay this information to the server. Next, the chef and their brigade uses fire and cooking times to ensure each state is cooked properly. Not only that, the mastery of their craft leads to each steak coming out at the same time, cooked to each guest’s preference.

This process is the same for the bar. Stirred, shaken, egg-white cocktails… Bartenders must master their craft to ensure they understand the different types and uses of ice (or no ice) when building drinks. Moreover, they need to use that knowledge to ensure each drink for a table or group comes out at the same time, with the appropriate level of coldness.

In the end, when drinks hit the pass or server’s station, we want drink orders to be delivered as quickly as possible because they’re on the clock. The ice in the drinks start to melt. Hot food begins to get cold. We’re fighting time.

Understanding temperatures and times relates directly to the guest experience. We can tell how well-oiled and skillful front- and back-of-house teams are by watching drinks and dishes hit tables.

Fire

According to Anthropologist Richard Wrangham, who wrote the book Catching fire: How Cooking Made Us Human, people started cooking over open fire more than two million years ago.

Wrangham states that cooking was first seen as “simply chunking a raw hunk of something into flames and watching it sizzle.” Modern chefs may not agree with this style but we are able to see that early human “cooks” came to a few realizations regarding their use of fire. Their food was healthier, tastier, and they may have had more revitalized immune systems.

Obviously, the evolution of modern cooking techniques have advanced through tools, techniques, and vessels over the years. However, regardless of how much innovation we introduce to our kitchens, we’re still using fire and heat to cook our food.

Unless they’re expecting a salad, sushi, or another amazing raw or cold food, guests anticipate their food will be hot or warm upon arriving in front of them. Great chefs take control of their kitchens, techniques, and tools. Their masters of temperature. They have a nearly supernatural understanding of timing.

It’s always a site to behold when someone is masterful in the kitchen. A seemingly endless number of pots and pans raging on burners. Infinite elements of dishes flowing in and out of ovens. Chaos to the novice’s eyes but in reality, flawlessly composed dishes arriving at perfect temperatures.

Ice

We can trace the use of ice in drinks as far back as ancient Egypt. Icy drinks are also well documented by first-century Roman society; emperors, it’s claimed, enjoyed “chilled” cocktails via glacier runoff extracted from the mountains.

Emperors, according to some historians, would store giant blocks of ice in cool cellars, garnishing their tipples with shards of ice. This was both a decadent display of their elite status, and evidence that humans have long appreciated a cold, refreshing drink.

It wasn’t until early 1800s Boston that humankind really began to master ice. A young entrepreneur, Frederic “The Ice King” Tudor, pursued an idea with his brother and launched the ice or frozen water trade. Over the course of just a few decades, the New England-based trade was able to ship ice worldwide.

The Wenham Lake Ice Company, established in the 1840s, harvested giant blocks from the eponymous lake and stored them in a network of ice houses, accessed by a small railroad system. Once a luxury, ice was on its way to going mainstream. Everyone was coming to the realization that drinks tasted better with a bit of dilution and colder temperatures.

Eventually, ice production led to ice harvesting innovations. For example, Clinebell machines that use cold plates to 300-pound, crystal-clear blocks. Along with being clear, the ice blocks are super dense to reduce dilution rates significantly. From glaciers to “harvesting” ice from lakes to full-on factory production, our obsession with ice has led to technological innovation.

Interestingly, however, early 19th century methods of ice extraction are once again in vogue. A cadre of passionate bartenders who view ice as a premium ingredient in and of itself are hand carving ice cubes, spheres, and spears for perfectly curated Negronis or Old-fashioneds.

Takeaway

The bottom line is, temperature is important to anyone working in hospitality. Kitchen and bar teams need to work together to create the best possible products.

Some people think of food or drinks when asked to consider the best restaurants and bars in the world. However, those are products. What sets the best concepts apart is the teams they’ve each built and nurtured.

It’s the passion of each team member and their consideration of the fine details that makes a restaurant or bar notable. So, when we think about fire and ice, we can consider this idea the ultimate geekery in regard to our profession.

Take it from me: When the front of the house and back of the house collaborate, then they’re in sync with one another and nail the small details, they transform first-time guests to repeat brand evangelists.

They may not understand why their experience was so incredible but they’ll become outspoken ambassadors.

Image: Alexander Startsev on Unsplash

KRG Hospitality Mixology Training with Jared Boller

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Why You Need to Use Direct Bookings

Why You Need to Use Direct Bookings

by David Klemt

White "Reserved" sign in wooden block on table

A new report from guest retention platform SevenRooms shows that like delivery, guests prefer to support restaurants directly when it comes to reservations.

Similar to their awareness of third-party delivery platform fees, today’s guest appears to be aware that third-party marketplaces cost restaurants and bars too much.

Let’s consider the guest discovery journey. According to their 2023 Dining Discovery & Booking Report, SevenRooms says most guests discover new restaurants via word of mouth. In fact, 61 percent of people rely on family, friends, and co-workers to find new restaurants. A third of diners use Google (33 percent), and nearly as many use social media (29 percent).

So, what role do third-party marketplaces play in restaurant and bar discovery? Per SevenRooms, not even ten percent of people who discover new places to grab a bite or a drink use such platforms.

Their research shows that just nine percent of diners use OpenTable to find new restaurants. However, that’s three times the number of diners that Resy (three percent) is seeing use their platform for discovery.

Okay, so what does this mean to you, the operator? It means that you should be leveraging a direct-booking feature. Guests are telling us how they want to experience restaurants and bars. They’ve let us know they prefer direct delivery. Now, they’re letting us know they prefer direct booking.

In other words, give them what they want: user-friendly ways to support your business. Make it easy to find you on social. Ensure your website is functional and easy to navigate. And give delivery and booking buttons prime real estate on your website so guests can find them quickly.

I also recommend communicating that you offer direct bookings, and thanking those who use that functionality for supporting your business directly. This can, of course, be done via automated marketing emails.

For more information—including how many diners call restaurants directly to make reservations—please read the SevenRooms press release below. You can also download their latest report here.

SEVENROOMS CONSUMER DATA UNVEILS HOW GUESTS ARE DISCOVERING AND BOOKING RESTAURANTS

Leading guest experience and retention platform highlights consumer expectations for discovering new restaurants and making reservations

NEW YORK (June 7, 2023) – SevenRooms, a guest experience and retention platform for the hospitality industry, released its latest consumer report, “2023 Dining Discovery & Booking Report,” highlighting how guests discover new restaurants and book reservations. One thing is clear – diners are utilizing many channels for discovery – from word of mouth to a variety of online channels. Nearly two-thirds (61%) of diners hear about or discover new restaurants from friends, family and co-workers, followed by 33% using Google, 29% searching social media for restaurant profiles and 22% discovering through social media influencers or trusted sources. Only a small percentage use third-party platforms such as OpenTable (9%) and Resy (3%) to discover new restaurants.

“Coming out of the pandemic, operators are navigating an entirely new landscape which includes how diners are discovering and booking reservations,” said Joel Montaniel, CEO & Co-Founder of SevenRooms. “In this new world three things are clear: being everywhere diners are online is table stakes, diners prefer to book directly as opposed to using a third-party app, and while third-party apps are still important, Google is quickly becoming one of the preferred destinations for diners when they don’t go direct to the restaurant.”

Defining today’s restaurant guest

In the United States, today’s guests expect more than just a meal, and creating opportunities to build loyalty will set restaurants apart. Each experience can turn a one-time diner into a loyal guest – but it must include personalized touches from start to finish. It is critical for operators to own their data to create a relationship with each guest based on preferences, past visits and upcoming special occasions noted when booking direct. By building this relationship, operators are able to be more proactive with their guests, personalize dining experiences and use the data they collect to curate experiences that will ultimately drive more revenue.

The beauty of a direct booking platform is the ability to capture that data; for example, asking the guest when they are booking if they are celebrating anything special, or noting dietary preferences. Guests are also willing to make that extra step to make sure they have an excellent experience – nearly half (45%) of diners will call the restaurant directly to book a reservation, and 35% will book through the restaurant’s website. Twenty-nine percent of diners also say that they receive better experiences at the restaurant when they book direct, and more than 1 in 4 (27%) feel restaurants prioritize their reservation when doing so. 

Similar to how today’s diners are catching on to the experiential benefits of booking direct, they are also realizing that third-party platforms are not actually in the best interest of the restaurant. Sixty-one percent believe that making reservations directly with the restaurant, rather than with a third-party reservation platform, is better for the restaurant. Additionally:

  • 29% of respondents want to do all they can to directly support restaurants
  • 17% of respondents noted that third-party reservation platforms charge too much in fees to the restaurant, and guests would rather not have the restaurant incur that cost

“As the expectation for incredible experiences grows, third-party reservation platforms are losing market share as diners prefer to book directly with restaurants to ensure they get the best experience,” said Montaniel. “SevenRooms has always been dedicated and focused on empowering operators to deliver the most personalized guest experiences. Our omnichannel approach, enabling restaurants to meet guests wherever they are, whether through global discovery and booking channels or a restaurant’s own website, helps operators serve diners in this new world while helping them operate more sustainable and profitable businesses.

To learn more about SevenRooms, please visit www.sevenrooms.com.

About SevenRooms

SevenRooms is a guest experience and retention platform that helps hospitality operators create exceptional experiences that drive revenue and repeat business. Trusted by thousands of hospitality operators around the world, SevenRooms powers tens of millions of guest experiences each month across both on- and off-premises. From neighborhood restaurants and bars to international, multi-concept hospitality groups, SevenRooms is transforming the industry by empowering operators to take back control of their businesses to build direct guest relationships, deliver exceptional experiences and drive more visits and orders, more often. The full suite of products includes reservation, waitlist and table management, online ordering, mobile order & pay, review aggregation, email marketing and marketing automation. Founded in 2011 and venture-backed by Amazon, Comcast Ventures, PSG and Highgate Ventures, SevenRooms has dining, hotel F&B, nightlife and entertainment clients globally, including: MGM Resorts International, Mandarin Oriental Hotel Group, The Cosmopolitan of Las Vegas, Wynn Resorts, Jumeirah Group, Hard Rock Hotels & Resorts, Wolfgang Puck, Michael Mina, Bloomin’ Brands, Giordano’s, Australian Venue Company, Altamarea Group, AELTC, The Wolseley Hospitality Group, Dishoom, Live Nation and Topgolf.  www.sevenrooms.com

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