Food menu

"I Voted" stickers on a white background
by David Klemt David Klemt No Comments

Are You Rewarding Voters Today?

Are You Rewarding Voters Today?

by David Klemt

"I Voted" stickers on a white background

Voting is one of the hallmarks of democracy, a right and privilege so crucial that one can’t overstate or exaggerate the value and importance.

It is, therefore, supremely unfortunate that access to this right has become so acrimoniously political. Of course voting relates to politics—that’s a given. That doesn’t mean the act itself should be disingenuously politicized for twisted means.

For example, far too many people have grown convinced that their vote means nothing. Further, it’s an outrage that voting is made so difficult for so many who know voting matters.

So important is this fundamental right, there are three amendments to the US Constitution protecting it specifically: the Fifteenth, Nineteenth, and Twenty-sixth.

Before going further, I’m not this passionate in support of only those who vote “my way.” I want every American of voting age to have easy access to cast their ballot. Equally as important to me, I want every American to feel like their vote means something.

Of course, that also means accepting results we don’t like. We don’t always get our way in a democracy, after all.

This is all to say the following: Operators can play a role in elections. A simple-yet-important role.

Encourage Voters

I’m not the first to say it: Restaurants and bars are the cornerstones of their communities.

Back in June, I expressed the role our industry plays across the country and globe: “Restaurants and bars are pillars, cornerstones of the communities they serve. These are businesses that welcome people in, treat them like family. They’re there for them as they move through their lives. People who were seemingly at odds with another routinely found common ground over a bite and a sip. More often than not, that’s still the case.”

I still believe this, and that’s why I believe operators can play a role on this Election Day, and those in the future. The role is simple but powerful: Encourage your community to get out there and vote.

Now, one clear way to motivate your community to get out there today is to reward those wearing “I Voted” stickers when they visit your restaurant or bar. It’s commonplace now for operators to offer voters food and drink discounts, free menu items, or other perks on Election Day.

Restaurants and bars around the country routinely execute this type of promotion. From free sides and snacks to discounts on entrees and drinks, operators throughout the US find ways to encourage voting.

Proceed with Caution

Just keep something in mind: Legal scholars say that when federal candidates are on the ballot, such promotions are illegal.

The interpretation of a particular federal statute makes it illegal to pay people to vote. “Paying” includes providing something of value in exchange for voting, such as food or a drink.

One workaround is to ensure anyone who enters your business can participate in your promotion. No “I Voted” sticker? No problem. A guest says they haven’t voted? Not a disqualification.

Another solution is to simply encourage your social media followers to vote and come by for a visit. No reward, necessarily, just encouragement to exercise their right.

In other words, be the supporter and motivator your community needs. And be careful about any promotions you may be offering today.

Image: Element5 Digital on Unsplash

Flipping through an open book
by David Klemt David Klemt No Comments

5 Books to Read this Month: November 2022

5 Books to Read this Month: November 2022

by David Klemt

Flipping through an open book

This month’s engaging and informative book selections will help you hone your culinary, cocktail, and leadership skills to dial in your menus and operations.

To review October’s book recommendations, click here.

Let’s jump in!

Shaya: An Odyssey of Food, My Journey Back to Israel: A Cookbook

The next time you visit New Orleans, plan to dine at least once at the James Beard Award-winning Shaya. I’ve had the opportunity to do so and the experience was stunning. Of course, you’ll also want to check out Domenica and Pizza Domenica while in NOLA. To give you an idea of what to expect, pick up the Shaya cookbook.

Chef Alon Shaya’s personal journey through cooking is truly unique, embracing Israeli, Italian, and American Southern cuisines. Shaya tells Chef-operator Shaya’s moving story and more than 100 incredible recipes. Pick it up at Amazon.

Turkey and the Wolf: Flavor Trippin’ in New Orleans

After moving to New Orleans and working in fine dining, Chef Mason Hereford opened his own restaurant and put his stamp on the scene: Turkey and the Wolf. Both the restaurant and this cookbook focus on creative and enticing takes on Southern cooking.

Fancy deviled-egg tostadas? Fried bologna sandwiches absolutely heaving with potato chips? How about purposely burnt tomato casserole? Well, you’ll find these recipes and 92 others in this book, along with photographs and illustrations. This is sure to get you salivating and get your creative wheels turning. Grab Turkey and the Wolf here on Amazon.

Last Call at Coogan’s: The Life and Death of a Neighborhood Bar

As those of us in the industry know, restaurants and bars are the cornerstones of the communities they serve. Last Call at Coogan’s is the true tale of a neighborhood bar that, unfortunately, closed its doors for good during the pandemic after more than 30 years in operation.

From Amazon: “This book touches on many serious issues facing the country today: race relations, policing, gentrification, and the COVID-19 pandemic. Along the way, readers will meet the bar’s owners and an array of its most colorful regulars.” Purchase here via Amazon.

Spiritual Coffee

Bar co-founder, bartender, brand ambassador, and author Martin Hudak’s informative and exciting cocktail book is available now for purchase. Hudak is one of the brilliant minds behind Sydney destinations Maybe Sammy and Sammy Junior. Also, he’s a brand ambassador for Mr. Black, the ridiculously tasty coffee liqueur.

Spiritual Coffee focuses on coffee cocktails, a passion of Hudak’s. However, you’ll get more than recipes when you purchase this entertaining book. In these pages you’ll also find a wealth of coffee history, knowledge, and stories. Buy here!

The Future Is Analog: How to Create a More Human World

This book, from award-winning author David Sax, asks poignant culture questions about our rush toward a digital world, an undertaking that was supercharged during the pandemic.

“Is our future inevitably digital? Can we reject the downsides of digital technology without rejecting change?” Sax asks. “Can we innovate not for the sake of productivity but for the good of our social and cultural lives? Can we build a future that serves us as humans, first and foremost?” Purchase here via Amazon.

Image: Mikołaj on Unsplash

Stay Weird neon sign with purple background
by David Klemt David Klemt No Comments

Stand Out with Weird Holidays: Nov. 2022

Stand Out with Weird Holidays: November 2022

by David Klemt

Stay Weird neon sign with purple background

Want to stand out from from other restaurants and bars in your area? Then commit to keeping it weird.

Several “holidays” are set against every date on the calendar, and November is no exception. These holidays range from mainstream (Thanksgiving, anyone?) to “weird.”

Pay attention to the latter to raise eyebrows, carve out a niche for your restaurant or bar, and attract more guests. Why do what everyone else is already doing?

Of course, you shouldn’t try to celebrate every holiday, weird or otherwise. And this month’s list in no way includes every odd holiday.

Focus on the days that are authentic to your brand; resonate with your guests; and help you grab attention on social media.

For October’s list, click here.

November 4: National Candy Day

So, you would think we’d celebrate National Candy Day on Halloween, what with all the trick or treating. But no, we celebrate candy the first week of November.

This could be an excellent day to move any candy-themed menu items that may have somehow survived your Halloween programming. Or, hey, lean into it and garnish a number of cocktails with candy.

November 6: National Nachos Day

I know, I know—nachos aren’t weird. No, they’re one of the most fantastic foods on the planet. In fact, one could argue they’re among the culinary pinnacles of human achievement.

However, that doesn’t mean we can’t get a little weird and creative with nachos. Think outside the box (or platter), get with your back-of-house team, and come up with a unique nacho plating or two.

November 8: National Tongue Twister Day

There are a few ways to approach this holiday: create an LTO menu with tongue-twister descriptions; give menu items tongue-twister names; theme some drinks to well-known tongue twisters; or hold a tongue twister contest. Here’s one to get you started:

“Betty Botter bought some butter / But she said the butter’s bitter / If I put it in my batter, it will make my batter bitter / But a bit of better butter will make my batter better / So ‘twas better Betty Botter bought a bit of better butter.” Good luck.

November 12: National Pizza with the Works Except Anchovies Day

I’m including this because I like how oddly specific this holiday is. No thanks to the humble anchovy, apparently!

November 15: National Clean Out Your Refrigerator Day

Okay, so I’m not sure I’d actually call this holiday Clean Out Your Fridge Day. Instead, consider creating and adding a specific promotion to your programming repertoire.

For example, if you’re a wine bar, consider using this day to move open but unfinished bottles of still and sparkling wine before they oxidize or go flat. I’m not a fan of operators discounting menu items but in this case, doing so is better than the alternative. This can be done once per week, twice per month, once per month, etc.

November 17: Use Less Stuff Day

This is an excellent holiday to commit to a couple different operational changes. One, do whatever is practical to reduce the waste your restaurant, bar, nightclub, or hotel generates. Two, consider reviewing your menu and simplifying where you can.

November 20: National Absurdity Day

I mean…does any day scream “WEIRD HOLIDAY!” more than National Absurdity Day? The sky’s the limit here: get as weird, wacky, and creative as you can in a way that’s authentic to your brand and market.

November 24: Celebrate Your Unique Talent Day

Have a talented team? Boast a group of talented regulars? Encourage them to show off their unique skills talent show style, offering prizes and capturing your event via social media.

November 25: Blasé Day

The holiday season is stressful. It’s go, go, go, family, family, family, friends friends, friends, for several weeks. So, create a “lazy” promotion that provides your guests with a calm escape from their holiday stress. Be the oasis they need as the year closes out.

November 30: National Mason Jar Day

Ah, the mason jar. Its wide mouth and fit in most people’s hands is both rustic and comforting. They’re also perfect for a wide array of garnishes. In fact, consider serving over-the-top Bloody Maries in your mason jars…or moonshine cocktails…or beer cocktails… just great cocktails.

Image: Dan Parlante on Unsplash

Bar and restaurant food and drink menus
by David Klemt David Klemt No Comments

Menus in Canada: Who Wants What Items?

Menus in Canada: Who Wants What Items?

by David Klemt

Bar and restaurant food and drink menus

Nobody has a crystal ball telling them what they should put on their menus to boost traffic and revenue, but we do have data.

In this instance, we have useful data regarding Canadian consumers specifically. Not only do we have helpful information from Restaurants Canada, David Henkes from Technomic has also weighed in. For those who are unfamiliar, Technomic is one of the best foodservice research and consulting firms.

Before we dive into Restaurant Canada’s menu trend information, this is not a review of the top menu item orders in Canada. For a deep dive into that topic in particular, please read our article “F&B in Canada: Top Menu Items.”

Instead, in this article we’re reviewing broader menu categories and interest in them among Canadian consumers. For your own copy of the 2022 Foodservice Facts report, click here.

Word of Warning

Now, it’s important to bear in mind that the data below is a snapshot. It’s important, informative data but it shouldn’t influence your menu completely.

In other words, when considering revising your menu in any way, make sure you’re staying true to your brand and the community you serve. If your data differs from Restaurants Canada and Technomic data, that’s okay.

Not only are there always outliers, not all data applies to every concept. So, don’t take drastic action on your menus based solely on the data below.

For this particular topic, Restaurants Canada asked three age groups about their interest in eight menu categories.

The groups are: 18 to 34, 35 to 54, and 55-plus. The industry advocacy group then reviewed the numbers for those who indicated they’re “very interested” or “somewhat interested” for each category or item.

Who Wants What?

The menu category generating the most interest from Canadian consumers, according to Restaurants Canada data, is food sourced from local farmers. Overall, 93 percent of survey respondents very or somewhat interested. Those in the 55-plus age group are the most interested.

More than 80 percent are interested in comfort foods, or creative riffs on comfort foods. Age groups 18 to 34 and 35 to 54 have the most interest. Precisely 80 percent are interested in trying globally inspired foods and flavors, led by the 18 to 34 age group.

Foods that promote health and wellness come next, with 79 percent of Canadian consumers showing interest. The 55-plus age group is particularly interested. However, dishes that utilize ingredients that boost one’s immune system are only popular among 53 percent of survey respondents. Interestingly, it’s the 18 to 34 age group with the most interest in this category.

In what’s possibly a contrast from American consumers, the final three categories have no more than 41 percent of survey respondents’ interest. Forty-one percent have interest in meatless and vegetarian items. Next, just 38 percent show interest in alcohol-free cocktails. Finally, just 33 percent are interested in plant-based burgers and sausages.

For each of those categories, the greatest interest comes from the 18 to 34 age group, and the 55-plus group shows the least amount of interest.

Recommended Reading

We’ve been reviewing the 2022 Foodservice Facts report from Restaurants Canada in depth for several weeks. To learn more about this important report, please read the following:

Image: Samuel Regan-Asante on Unsplash

Closeup of hands holding burger
by David Klemt David Klemt No Comments

F&B in Canada: Top Menu Items

F&B in Canada: Top Menu Items

by David Klemt

Closeup of hands holding burger

Those wondering what food and beverage menu items are performing best among consumers throughout Canada need wonder no more.

And why is that? Well, Restaurants Canada has the answers, revealing the top ten food and top ten beverage items.

Further, the organization compares each item’s performance. In this instance, Restaurants Canada analyses the percentage of orders that contained each food or beverage item from January to April 2022 in comparison to 2019.

These insights (and many more) are available in Restaurants Canada’s 2022 Foodservice Facts report. In fact, you can find our reviews of several of the restaurant advocacy group’s report topics via the links below:

For your own copy of this year’s Foodservice Facts report, click here.

Top 10 Canadian Drink Menu Trends

As you’ll see below, coffee is outperforming nearly every other beverage category. Specifically, Hot coffee is at the top, while Iced or frozen coffee is ranked third.

Unsurprisingly, Carbonated soft drinks / Pop / Soda split the two coffee categories. According to Restaurants Canada, the Carbonated soft drink category can credit its performance in large part to QSRs.

  1. Milk: 1.8% (2019) to 1.8% (2022)
  2. Iced tea: 2.9% (2019) to 1.6% (2022)
  3. Milkshakes / Smoothies: 2.1% (2019) to 2.0% (2022)
  4. Fruit juice: 3.8% (2019) to 3.0% (2022)
  5. Hot tea: 5.5% (2019) to 4.5% (2022)
  6. Alcohol beverages: 5.1% (2019) to 5.7% (2022)
  7. Water: 6.6% (2019) to 5.0% (2022)
  8. Iced or frozen coffee: 5.3% (2019) to 7.5% (2022)
  9. Carbonated soft drinks / Pop / Soda: 19.7% (2019) to 20.2% (2022)
  10. Hot coffee: 40.9% (2019) to 41.9% (2022)

Compellingly, Alcohol beverage performance in restaurants fluctuated by age group between 2021 and 2022. Alcohol order shares in restaurants, per Restaurants Canada:

  • Legal drinking Age (LDA) to 34: 46% (2021) to 43% (2022)
  • 35 to 49: 17% (2021) to 21% (2022)
  • 50-plus: 37% (2021) to 36% (2022)

Alcohol order shares in bars, according to Restaurants Canada:

  • LDA to 34: 35% (2021) to 35% (2022)
  • 35 to 49: 17% (2021) to 19% (2022)
  • 50-plus: 49% (2021) to 47% (2022)

Overall, the 35 to 49 age group appears to be consuming less alcohol in bars and restaurants in comparison to the LDA to 34 and 50-plus cohorts.

Top 10 Canadian Food Menu Trends

As Restaurants Canada notes, the Sandwich / Sub category has grown in 2022. Interestingly, the category just below it in growth, Chicken, is partially responsible for boosting Sandwich / Sub performance.

As far as entrees or “main attractions,” the Burger category remains at the top, beating out Breakfast, Sandwich / Sub, Chicken, and Pizza menu items.

  1. Cake / Squares / Muffins: 3.7% (2019) to 3.3% (2022)
  2. Salad: 4.3% (2019) to 3.8% (2022)
  3. Donuts / Beignets: 3.0% (2019) to 3.8% (2022)
  4. Breads: 4.3% (2019) to 3.4% (2022)
  5. Pizza / Panzerotti / Calzone: 4.1% (2019) to 4.3% (2022)
  6. Chicken: 7.6% (2019) to 8.5% (2022)
  7. Sandwich / Sub: 8.0% (2019) to 8.5% (2022)
  8. Breakfast: 10.8% (2019) to 11.4% (2022)
  9. Burger: 9.0% (2019) to 10.9% (2022)
  10. French fries / Potato / Sweet potato / Onion rings: 15.0% (2019) to 16.1% (2022)

Image: Nathan Dumlao on Unsplash

Flipping through an open book
by David Klemt David Klemt No Comments

5 Books to Read this Month: October 2022

5 Books to Read this Month: October 2022

by David Klemt

Flipping through an open book

This month’s engaging and informative book selections will help you develop next-level leadership skills and dial in your F&B menus.

To review September’s book recommendations, click here.

Let’s jump in!

Down and Out in Paradise: The Life of Anthony Bourdain

First things first: This biography by author Charles Leerhsen about chef and modern philosopher Anthony Bourdain isn’t authorized. However, this book purports to offer a deep dive into the late, revered chef’s life, from childhood to his final days.

Just be forewarned that this book is already and for good reason considered controversial.

Down and Out in Paradise will be available on October 11. Click here to pre-order this book today.

The Ethical Leader: Why Doing the Right Thing Can Be the Key to Competitive Advantage

Written by Morgen Witzel, The Ethical Leader addressed ethical behavior in business. Far too often, for far too many business owners and leadership team members, behaving ethically isn’t a non-negotiable. Rather, doing the right thing in business is “nice,” not “necessary.”

For this leadership book, Witzel explains why gaining and maintaining the trust and respect of team members and customers is crucial to the success of any business. “Trust engenders loyalty and good reputation, which in turn builds brand value… Ethical behavior is the key to trust-building, but it needs to go deeper than something managers do out of a sense of moral duty.”

Pour Me Another: 250 Ways to Find Your Favorite Drink

It may not happen every shift but bar team members and servers do encounter the restless guest from time to time. Their go-to drink, for whatever reason, just isn’t cutting it during a particular visit. Of course, this is an excellent time to improve their visit and the guest experience. And it’s the perfect time to introduce a guest to their new favorite drink.

JM Hirsch’s Pour Me Another helps people find that new favorite. Bar professionals and servers will find it useful for guiding guests through a cocktail discovery process. Click here to pre-order this book for its October 4 release.

Twist: Your Guide to Creating Inspired Craft Cocktails

The classics are a litmus test for any bar professional. It’s all well and good to invent and craft signature drinks, but if you can’t nail the classics there’s something wrong. Author Jordan Hughes, over the course of 75 recipes, combines the classics with creation in Twist.

This new book, set for release on December 13, teaches the classics. However, Hughes also helps the reader develop the skills to riff on these timeless recipes to put their stamp on the industry. Pre-order today!

Boards and Spreads: Shareable, Simple Arrangements for Every Meal

So, you’re familiar with how much people on Instagram love a good cheese and charcuterie board. In fact, you have some artisanal, eye-catching boards just waiting to be photographed and posted to social media by your guests. But do they really just sit around until someone orders either cheese, charcuterie, or a combination thereof?

It doesn’t have to be that way. Yasmin Fahr’s book Boards and Spreads provides plenty of other uses for your fancy Instagrammable boards. Oh, and there just happen to be several dip and spread recipes to refresh your menu.

Image: Mikołaj on Unsplash

Stay Weird neon sign with purple background
by krghospitality krghospitality No Comments

Stand Out with Weird Holidays: Oct. 2022

Stand Out with Weird Holidays: October 2022

by David Klemt

Stay Weird neon sign with purple background

Want to stand out from from other restaurants and bars in your area? Then commit to keeping it weird.

Several “holidays” are set against every date on the calendar, and October is no exception. These holidays range from mainstream (Halloween, anyone?) to “weird.”

Pay attention to the latter to raise eyebrows, carve out a niche for your restaurant or bar, and attract more guests. Why do what everyone else is already doing?

Of course, you shouldn’t try to celebrate every holiday, weird or otherwise. And this month’s list in no way includes every odd holiday.

Focus on the days that are authentic to your brand; resonate with your guests; and help you grab attention on social media.

For September’s list, click here.

October 5: Chic Spy Day

Of course, there’s one holiday this month that simply will not allow anyone to ignore it: Halloween. So, why not lean into it early? Encourage guests to show up looking like a chic spy, perfect your Vesper Martini, and show spy movies. In other words, task your guests with really getting into the spy theme, and create a menu that shows off your creativity as well.

October 6: National Orange Wine Day

No, there aren’t any oranges used in the production of orange wine. Rather, it’s white wine with which the grape skins and seeds remain in contact. The result is an orange hue. And as we all know, orange is one of the key colors of October and Halloween. To celebrate National Orange Wine Day, put some orange wines on your menu.

October 7: National LED Light Day

They say there’s a holiday for just about everything. The existence of this holiday points to that sentiment being accurate.

To wow your guests and get them in the mood for your ultimate October promotion, a Halloween bash, drop food-safe, waterproof LEDs into cocktails for a “spooky,” otherworldly effect.

October 13: National Train Your Brain Day

You know what’s an excellent way to train your brain and stay sharp? Trivia! And do you know what a lot of guests like to do at bars? Trivia! Guest what you should plan for National Train Your Brain Day…

October 17: Wear Something Gaudy Day

I mean, it’s Halloween month and people want to dress up. Guide their costume ambitions by encouraging them to get gaudy and tacky on Wear Something Gaudy Day.

October 18: National Chocolate Cupcake Day

Okay, so this isn’t a weird holiday. There’s nothing strange about chocolate cupcakes. What they are is delicious, and your kitchen staff can always decorate chocolate cupcakes with fall and Halloween themes.

October 20: International Sloth Day

Ah, the sloth. It really has the right idea most days: slow down. On this day, encourage your guests to slow down and relax at your restaurant or bar. Comfort food, delicious beer, and classic brunch cocktails are the order of the day.

October 21: National Count Your Buttons Day

There are several ways to celebrate this day. However, I think a good, old-fashioned “Guess How Many Buttons are in This Jar” contest is the way to go. Give away a bottle, a meal, a bar tab, etc. The sky’s the limit.

October 22: National Make a Dog’s Day

Is your business dog-friendly? Can your kitchen come up with dog-safe menu items? Then encourage your guests to come in and pamper their pooches.

October 25: National Greasy Food Day

There’s no point in competing or programming against Halloween. Not for most operators, anyway. So, celebrate this debaucherous, indulgent day with greasy bar and comfort food ahead of your Halloween promotion.

Image: Dan Parlante on Unsplash

Stay Weird neon sign with purple background
by David Klemt David Klemt No Comments

Stand Out with Weird Holidays: Sept. 2022

Stand Out with Weird Holidays: September 2022

by David Klemt

Stay Weird neon sign with purple background

Want to stand out from from other restaurants and bars in your area? Then commit to keeping it weird.

Several “holidays” are set against every date on the calendar, and September is no exception. These holidays range from mainstream to “weird.”

Pay attention to the latter to raise eyebrows, carve out a niche for your restaurant or bar, and attract more guests. Why do what everyone else is already doing?

Of course, you shouldn’t try to celebrate every holiday, weird or otherwise. And this month’s list in no way includes every odd holiday.

Focus on the days that are authentic to your brand; resonate with your guests; and help you grab attention on social media.

For August’s list, click here.

September 5: Be Late for Something Day

You know what’s a great reason to be late from something? Enjoying an awesome meal or some great drinks with friends. Your bar or restaurant can provide that awesome meal and great drinks.

September 6: National Read a Book Day

As you know if you’ve been visiting KRG Hospitality throughout the week or subscribe to our newsletter, we love recommending good books. Cookbooks, cocktail books, hospitality industry history books, leadership books… We’re all about learning.

This is an excellent day to promote swapping books, recommending books, sharing books, etc.

September 8: National Ampersand Day

If there was ever a day that demands food/and or drink combos, it’s National Ampersand Day. For example, this is the perfect bar holiday to create a beer and shot limited-time offer menu.

September 13: National Positive Thinking Day

Restaurants and bars are the cornerstsones of their communities. One way operators and their teams can support their community is by ensuring they provide a positive experience.

On this day, encourage your community to stop in for a bite, a drink, a chat, and an overall happy, healthy time.

September 14: National Eat a Hoagie Day

No, hoagies aren’t weird…in Philadelphia. Everywhere else, it can sometimes be a “weird” thing to call a submarine sandwich. At any rate, guess what food you should create an LTO around on this holiday.

September 17: National Monte Cristo Day

You don’t have to agree with me, but this weird sandwich is my favorite. Sure, burgers are cool. But have you ever dipped a ham’n’cheese or turkey’n’cheese in egg, fried it, then dusted it with powdered sugar? Even weirder, have you used corn flakes as breading and then fried it? Put a few Monte Cristos on your menu to celebrate this glorious sandwich holiday.

September 22: Car Free Day

This one’s pretty simple: Encourage and incentivize your guests to use any mode of travel that isn’t a car/truck/SUV to come to your restaurant or bar. I, for one, will be opting for my motorcycle, which I don’t need to mention here but I’m going to anyway because I love it.

September 24: Innergize Day

First, a disclaimer: This isn’t a day celebrating a “performance” drink brand. Rather, Innergize Day is about relaxing and recouping. I’m sure you can see where your restaurant, bar or hotel fits in with this holiday.

September 25: National One-hit Wonder Day

This one’s simple: Commit to playing only one-hit wonders. People love nostalgia, particularly when it comes to music. Either create a playlist or hire a DJ, and if you’re feeling creative, put some themed drinks on your menu.

September 27: National Crush a Can Day

You don’t have to encourage your guests to literally crush cans to celebrate this day. Really, this is a great way to make people aware of your craft beers, RTDs, canned wines, and other canned beverages on your menu.

Image: Dan Parlante on Unsplash

Stay Weird neon sign with purple background
by David Klemt David Klemt No Comments

Stand Out with Weird Holidays: August 2022

Stand Out with Weird Holidays: August 2022

by David Klemt

Stay Weird neon sign with purple background

Want to stand out from from other restaurants and bars in your area? Then commit to keeping it weird.

Several “holidays” are set against every date on the calendar, and August is no exception. These holidays range from mainstream to “weird.”

Pay attention to the latter to raise eyebrows, carve out a niche for your restaurant or bar, and attract more guests. Why do what everyone else is already doing?

Of course, you shouldn’t try to celebrate every holiday, weird or otherwise. And this month’s list in no way includes every odd holiday.

Focus on the days that are authentic to your brand; resonate with your guests; and help you grab attention on social media.

For July’s list, click here.

August 5: National Work Like A Dog Day

It probably sounds like this day is all about being as productive as possible at work. However, National Work Like a Dog Day is a celebration of service animals (mainly dogs). So, this is the day to invite your guests with service animals to grab a bite and drink and make new friends—four-legged and otherwise—at your bar or restaurant.

August 8: National Happiness Happens Day

This is a day that focuses on finding happiness wherever we can. And as we know, there’s plenty of happiness to be found in local restaurants and bars. National Happiness Happens Day is a blank canvas on which to create a fun, engaging promotion.

August 8: National Dollar Day

For the history nerds out there—and I say that with reverence, not ridicule—the first US dollar was minted in 1794. Leveraging this holiday is as simple as offering a food or drink item for $1. Of course, that’s if such a discount is legal where you’re operating. And I recommend requiring the purchase of a full-price item to receive the discount.

August 11: National Rasberry Bombe Day

If you’re not familiar with the raspberry bombe, you’re probably not alone. This tasty treat isn’t a commonly known dessert item. A raspberry bombe is a pastry that consists of heavy cream, sugar, candied fruit (raspberries, in this case), and nuts placed in a spherical design. The bombe is then frozen before being served. Bonus points for adding rum before freezing.

August 12: National Vinyl Record Day

There are a couple ways to celebrate this holiday. One, you can require your house DJ or hired gun to spin actual records. Two, you can team up with your local vinyl store to create a mutually beneficial promotion. Get a little creative and celebrate that warmest of sonic mediums, the vinyl record.

August 15: Discovery Day

This day likely isn’t very weird to Canadians. In particular, it’s well-known among those familiar with the Yukon. But for the rest of us, this is a celebration of the discovery of gold in this famed area. Celebrate with gold-flaked F&B items, caramel-drizzled desserts and cocktails, and whatever else you can think of where gold makes sense.

August 20: World Honey Bee Day

Where would we be without the honey bee? Not in a good place at all, that’s where. Perfect your Bee’s Knees and other cocktails that feature honey. And, of course, feature honey in some creative places on your food menu as well.

August 27: National Just Because Day

Obviously, this is another awesome blank-slate cocktail. You can essentially create any promotion you want to celebrate this day. Why? Because whatever you choose to do, it’s just because.

August 29: According to Hoyle Day

Here’s an odd one for you. On According to Hoyle Day, you live life according to one of the 300 (!) games for which Edmond Hoyle wrote the rules. This day certainly requires getting creative but card games and cocktails do go hand in hand.

August 31: National Eat Outside Day

Hey, guess how this day is celebrated…

Image: Dan Parlante on Unsplash

Wine glasses and cheese board
by David Klemt David Klemt No Comments

Cheese Pairings: Wine, Beer, Spirits

Cheese Pairings: Wine, Beer, Spirits

by David Klemt

Wine glasses and cheese board

National Wine and Cheese Day is Monday, July 25, so let’s take a look at pairings that will get mouths watering.

According to historians, people have been pairing wine with cheese for several centuries. And per scientists, this legendary pairing makes a lot of sense.

Cheese is, obviously, fatty. Further, fat is oily. Then we have alcohol, which is astringement. When we eat cheese or other fatty/oily foods, they coat the mouth. As we also know, alcohol tends to dry out our mouths.

So, the theory as to why pairing cheese with wine works comes down to balance. Of course, there’s a term for this balance you likely know: mouthfeel.

However, science has an additional theory about wine and cheese. For this theory, we look at the “flavor spectrum.” Flavors that are far apart from one another are often pleasant to us.

As an example, not many of us would appreciate a slice of cheddar cheese on top of a cheddar cheese-flavored cracker dipped in cheddar cheese sauce. That would be monotonous and boring.

Wine Pairings

  • Chardonnay and Camembert
  • Riesling and Raclette
  • Gewürztraminer and Edam
  • Pinot Grigio/Gris and Parmigiano Reggiano
  • Chenin Blanc and Chèvre
  • Sauvignon Blanc and Gouda
  • Champagne and Brie
  • Prosecco and Asiago
  • Rosé and Havarti or Fontina
  • Pinot Noir and Gruyère
  • Merlot and Camembert or Gorgonzola
  • Shiraz (Australian-style varietal) and sharp Cheddar or smoked Gouda
  • Syrah (French-style varietal) and Pecorino or Roquefort
  • Malbec and Manchego
  • Sangiovese and Fontina or Parmigiano Reggiano

Beer Pairings

Perhaps your guests would prefer to celebrate National Wine and Cheese Day with a substitution. Like, for instance, swapping out wine for beer.

Well, it turns out cheese goes great with many styles of beer.

  • American Pale Ale and American Cheddar
  • Amber Ale and Gouda or Brie
  • Witbier and goat cheese
  • Hefeweisen and Feta
  • American Lager and Mozzarella
  • American Pilsner and Chèvre
  • IPA and Parmigiano Reggiano or Blue Cheese
  • Brown Ale and Gouda
  • Porter and Muenster or Gruyère
  • Stout and Blue Cheese

Spirits Pairings

Hey, beer isn’t the only beverage that we can swap with wine. Interestingly, several categories of spirit pair well with cheese.

As with wine and beer, it’s crucial to try pairings with specific spirits before offering them to guests.

  • Vodka and Cheddar or Blue Cheese
  • Gin: London Dry and Pecorino; Genever and Triple Cream Brie; Plymouth and Époisses de Bourgogne
  • Brandy and Butterkäse
  • Rum and Fontina
  • Mezcal and aged Cheddar or Pecorino
  • Tequila: Blanco and Brie or Feta; Reposado and Manchego; Añejo and Parmigiano Reggiano
  • Bourbon and Parmigiano Reggiano
  • Rye and Gouda
  • Irish whiskey and Brie or Camembert
  • Scotch: Light-bodied and Comté; Full-bodied and Stilton. For a deeper dive into pairing Scotch with cheese, click here.

Image: Allison Kettlety on Unsplash

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